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Julie Ochser

@julieochser

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Partner marketing leader driving pipeline growth through strategic alliances, events, and partner programs.

United States

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What I'm looking for

I seek a senior partner/channel marketing role where I can build scalable partner programs, run strategic events, and drive measurable pipeline growth in a collaborative, growth‑oriented company.

I am a partner marketing and channel growth leader with a proven record of accelerating pipeline and driving measurable revenue through strategic alliances, events, and partner programs.

At Take Command Health I exceeded the annual MQL goal by 68%, launched the company’s first ICP and segmentation strategy, and increased close rates through targeted regional events and broker programs.

Previously at Talkdesk and SAP I owned integrated partner marketing strategies for tier‑1 partners, trained thousands of partner sellers, managed six‑figure budgets, and influenced tens to hundreds of millions in pipeline and revenue through coordinated campaigns and enablement.

I am results‑oriented, operationally rigorous, and passionate about building scalable partner motions, high‑impact events, and content that improves partner engagement and accelerates deals.

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Experience

Work history, roles, and key accomplishments

Channel Growth Marketing Manager

Take Command Health

Apr 2023 - Sep 2025 (2 years 5 months)

Exceeded annual MQL goal by 68% and is on track to surpass FY25 goal by 128%; led regional events and initiatives that increased close rate from 26% to 37% and launched a broker spiff program that raised early closed deals by 17%.

Channel Marketing Partner Marketing Event Strategy Program Management Partner Advisory Boards Campaign Execution

Partner Marketing Manager

Talkdesk

Jun 2021 - Feb 2023 (1 year 8 months)

Owned integrated marketing for tier-1 strategic partners, driving $45M in sourced and influenced pipeline annually and enabling 2,100+ partner sellers to lift referral volume by 25%.

Partner Marketing Strategic Alliances Campaign Management Event Execution

Program Manager

SAP

Apr 2019 - Mar 2021 (1 year 11 months)

Led partner marketing programs aligned to strategic initiatives, producing 30+ partner win stories annually and influencing over $100M in revenue through integrated demand generation and field alignment.

Partners Demand Generation Partner Enablement

Global Partner Service Delivery Lead

SAP

Nov 2016 - Apr 2019 (2 years 5 months)

Founded the Channel Champion Workshop and launched a microlearning series that increased MDF utilization by 109%, and led global rollout of third-party sales commission and compliance standards.

Partner Enablement Compliance Program Operations

Global Indirect Channels Marketing Fellow

SAP

Jul 2016 - Dec 2016 (5 months)

Developed a 10-episode webinar series and a social media strategy to educate channel partners on key industries, and authored a 15-page marketing and demand generation guide for partner business managers.

Social Media Strategy Content Development Demand Generation

Partner Development Specialist

SAP

Sep 2014 - Nov 2016 (2 years 2 months)

Updated PartnerEdge portal content to boost usage 20%, reduced escalation resolution time by 35%, negotiated partner contracts to accelerate deal closures by 18%, and supported partner event strategy increasing attendance by 10%.

Partner Development Portal Content Contract Negotiation