Open to opportunities

Cristina Sardiña

@cristinasardia

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Seasoned global partnerships and cloud alliances leader driving partner-led revenue and GTM expansion.

United States

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What I'm looking for

I’m seeking leadership roles where I can scale global partner ecosystems, drive partner-led revenue, lead cross-functional GTM, and accelerate cloud and AI-driven adoption.

I am a seasoned leader with 20+ years driving partner-led revenue, global GTM, and enterprise alliances across hyperscalers, GSIs, ISVs, and VAR/MSP ecosystems.

I build and scale partner programs that accelerate cloud, AI/ML, data, cybersecurity, and ERP/CRM transformation, delivering measurable pipeline and ACV growth across multi-geo markets.

My work blends commercial acumen with operational rigor — overseeing integrated GTM, partner recruitment, marketplace activation, M&A integration, and executive engagement to influence new and recurring revenue.

I lead cross-functional teams to optimize forecasting, dashboards, and scalable workflows, and I’ve delivered outcomes such as 190% growth in qualified partner-led opportunities and significant ARR contributions from strategic integrations.

Experience

Work history, roles, and key accomplishments

Current

VP of Partner Alliances

Current

MTX Group Inc.

Feb 2024 - Present (1 year 11 months)

Spearheaded global partnerships and GTM strategies, expanding the partner ecosystem from 1 to 9 alliances and generating $9.3M+ influenced revenue while driving 190% growth in qualified partner-led opportunities within 12 months.

Global Alliances GTM Strategy Partner Marketing Revenue Growth Partner Enablement OKRs

Field Client Partner Manager

Infor

Jan 2023 - Jan 2024 (1 year)

Delivered ERP, AI, and cloud analytics solutions, generating $12M+ partner-influenced pipeline and improving deal closure velocity by 15% while managing 150+ client relationships and 10+ strategic partner alliances.

ERP Partner Management Pipeline Generation Forecasting Co Marketing

Client Partner Manager

Qlik

Mar 2022 - Nov 2022 (8 months)

Managed enterprise accounts and AI/ML analytics solutions, executing co-sell and marketplace-driven deals that generated $6.5M+ West Coast revenue and achieved quota attainment.

Analytics Marketplace Sales Account Management

Field Client Executive

Insight

Feb 2021 - Feb 2022 (1 year)

Directed enterprise clients and partner-led initiatives for cloud and digital transformation, accelerating partner-sourced pipeline 65% through joint business planning and enablement programs.

Cloud Transformation Enablement Pipeline Acceleration

Field Account Executive II

CDW

Aug 2015 - Oct 2020 (5 years 2 months)

Led enterprise technology sales for healthcare, directing multimillion-dollar migrations and cloud initiatives that achieved 25% cost reduction and influenced $30M+ in new and recurring revenue.

Enterprise Sales Healthcare IT Cloud Adoption Cybersecurity Partner Enablement Quota Achievement

Senior Sales Manager

Ingram Micro Inc.

Nov 2013 - Jul 2015 (1 year 8 months)

Led sales, business development, and channel partnerships, achieving 87% revenue growth and 70% margin improvement while directing partner incentive and enablement programs.

Channel & Alliances Sales Leadership Partner Incentives Training Revenue Growth Margin Improvement Business Development

Senior Account Manager

Transcend Information Inc.

Aug 2009 - Oct 2013 (4 years 2 months)

Directed VAR and channel sales across regulated industries, driving multimillion-dollar growth, expanding business across 26 locations, and running 50+ partner enablement sessions annually.