Looking for a job

Meg Cunningham

@megcunningham

Message

Internal communications leader at National Council for Mental Wellbeing who achieved 92% staff satisfaction.

United States

Message

At National Council for Mental Wellbeing, I developed an enterprise-wide employee communications strategy that achieved 92% staff satisfaction in a recent survey. I manage channels including the newsletter, executive messages, intranet, and town halls.

I lead change communications for organizational redesign and restructuring, and supported the rollout of AI adoption that resulted in 78% of staff using AI agents daily. I also partner with HR executives on employee communications across the employee lifecycle.

At Visiting Nurse Association, I developed the organization’s first formal internal communications strategy for a distributed workforce, contributing to a 7% increase in employee satisfaction scores. I also managed marketing and communications teams, budgets, and multi-channel digital communications.

Experience

Work history, roles, and key accomplishments

Current

Lead, Internal Communications

Current

National Council for Mental Wellbeing

Aug 2024 - Present (2 years 2 months)

Strategic communications partner at a remote nonprofit serving 3,200+ mental health organizations, leading enterprise-wide employee communications. Developed communication strategy focusing on alignment, thought leadership, and engagement, achieving 92% employee satisfaction in a recent survey.

Internal Communications Change Management Employee Engagement Newsletters Intranet Town Halls AI Adoption HR Communications Employee Resource Groups

Senior Manager, Internal Communications

National Council for Mental Wellbeing

Apr 2022 - Aug 2024 (2 years 4 months)

Managed content development and editorial calendar for all channels and executive messaging, balancing clarity and engagement against email fatigue. Established leader and manager communication strategies and delivered crisis and sensitive-workforce communications.

Internal Communications Content Development Editorial Calendar Executive Communication Pulse Surveys Crisis Communications Toolkit FAQs

Marketing & Communications Director

Visiting Nurse Association

Jun 2019 - Mar 2022 (2 years 9 months)

Department head for marketing and communications function for a multiservice healthcare agency and the nonprofit's philanthropic arm. Managed a five-person team responsible for internal and external communications, marketing, brand strategy, digital content, public relations, and events.

Marketing Communication Skills Brand Strategy Digital Content Public Relations Event Planning Budget Management Media Buying Internal Communications Intranet Town Halls

Marketing & Communications Manager

Visiting Nurse Association

Sep 2017 - May 2019 (1 year 8 months)

Launched a successful talent acquisition marketing strategy to attract clinicians across the state and marketed the organization as a top employer in the area. Responsible for all philanthropic communications and marketing through donor storytelling, annual appeal, and Foundation's newsletter content.

Talent Acquisition Marketing Philanthropy Communications Donor Storytelling Newsletters Marketing Strategy

Marketing & Communications Specialist

Visiting Nurse Association

Jul 2011 - Aug 2017 (6 years 1 month)

Wrote recurring health education articles and content creation in regional publications, VNA blog, and marketing materials. Led community outreach strategies and event planning for community and employee engagement events.

Content Creation Health Education Community Outreach Event Planning Public Speaking