Md Abdullah Al Kafi
@mdabdullahalkafi
Performance marketing specialist at Peak Ace AG, optimizing Google Ads and SEO campaigns for leads, traffic, and conversions.
GermanyWhat I'm looking for
At Peak Ace AG, I manage and optimize Google Ads campaigns focused on lead generation, traffic acquisition, and conversions. I monitor budgets and performance KPIs, then use the data to identify campaign improvements.
I analyze website and campaign performance with Google Analytics 4, Google Search Console, and Google Tag Manager. I also create performance reports and KPI dashboards to help customers and teams make informed decisions.
At PreneurLab Tech, I supported SEO campaigns through keyword and competitor analysis, technical audits, and on-page improvements. I also worked with content creators and developers on SEO recommendations and website migrations.
Experience
Work history, roles, and key accomplishments
Junior SEO & Performance Marketing Specialist
Peak Ace AG
Jun 2024 - Present (2 years 4 months)
Managed and optimized Google Ads campaigns (Search, Display, Performance Max) focusing on lead generation, traffic acquisition, and conversion growth. Monitored budgets and KPIs, built performance reports and dashboards, and implemented SEO strategies for multiple client projects.
Search Engine Optimization Analyst
PreneurLab Tech
Jan 2016 - May 2020 (4 years 4 months)
Conducted keyword research, competitive analysis, and technical SEO audits to improve website performance. Optimized on-page elements and collaborated with content creators and developers to implement SEO recommendations.
Education
Degrees, certifications, and relevant coursework
HMKW Hochschule für Medien, Kommunikation und Wirtschaft
Master of Arts, International Marketing & Media Management
2020 - 2024
Master of Arts in International Marketing & Media Management from HMKW Hochschule für Medien, Kommunikation und Wirtschaft in Berlin, Germany, from 2020 to 2024.
National University
Bachelor of Business Administration, Marketing
Bachelor of Business Administration in Marketing from National University, Bangladesh, completed in 2015.
Google Ads Search Certification, Performance Marketing
Google Ads Search Certification.
Google Digital Marketing & Ecommerce Professional Certificate, Digital Marketing
Google Digital Marketing & Ecommerce Professional Certificate.
Fundamentals of Digital Marketing, Digital Marketing
Fundamentals of Digital Marketing by Google.
Google Analytics 4 (GA4) Essential Training, Analytics
Google Analytics 4 (GA4) Essential Training by LinkedIn.
Google Ads Essential Training, Performance Marketing
Google Ads Essential Training by LinkedIn.
Coursera
Getting Started with Power BI Desktop, Data Analytics
Getting Started with Power BI Desktop by Coursera.
Macquarie University
Excel Skills for Business: Essentials, Business
Excel Skills for Business: Essentials by Macquarie University.
HubSpot
Social Media Marketing Certification, Social Media Marketing
Social Media Marketing Certification by HubSpot.
HubSpot
HubSpot Content Marketing Certification, Content Marketing
HubSpot Content Marketing Certification.
Content Creation: Strategy and Tools, Content Creation
Content Creation: Strategy and Tools by LinkedIn.
SEO: Optimize Your Social Media Profiles, SEO
SEO: Optimize Your Social Media Profiles by LinkedIn.
SEO: Videos, SEO
SEO: Videos by LinkedIn.
SEO Certification, SEO
SEO Certification by LinkedIn.
SEO: Keyword Strategy, SEO: Link Building and Marketing Tools: SEO, SEO
SEO: Keyword Strategy, SEO: Link Building and Marketing Tools: SEO by LinkedIn.
Tech stack
Software and tools used professionally
Availability
Location
GermanyAuthorized to work in
Salary expectations
Social media
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