Open to opportunities

Mauro Alves

@mauroalves

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Results-driven digital marketing professional with 10+ years of experience.

Spain

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What I'm looking for

I seek a dynamic role in digital marketing where I can leverage my expertise to drive growth and innovation.

I am a results-driven professional with over 10 years of experience in digital marketing and account management. My expertise lies in driving revenue growth and enhancing client relations across diverse industries. I have a proven track record in developing and executing innovative marketing strategies, particularly in PPC and social media advertising, leveraging platforms like Google AdWords and TikTok. My ability to navigate multicultural environments and fluency in English, Portuguese, and Spanish have allowed me to adapt strategies effectively to suit diverse markets.

Currently, I serve as an Account Manager at TikTok in Barcelona, where I spearhead the optimization of campaigns and develop annual sales strategies. My previous roles at Google and Meta Facebook have equipped me with the skills to manage key accounts and deliver outstanding customer service. I pride myself on my collaborative approach and my commitment to fostering long-term client relationships, consistently achieving and surpassing business goals.

Experience

Work history, roles, and key accomplishments

Current

Account Manager

Current

TikTok

Jul 2022 - Present (2 years 11 months)

Spearhead optimization of TikTok campaigns, leveraging PPC and social media advertising to enhance customer engagement. Develop and execute annual sales strategies focusing on territory account management and sales pipeline management.

PPC Social Media Data Analysis Sales Strategy Client Communication Customer Engagement Campaign Optimization Market Research Account Management

Freelance Helpdesk Agent

IWG plc

Jan 2022 - Aug 2022 (7 months)

Balanced high volume of customer service tasks, efficiently resolving diverse range of concerns through strategic thinking and strong organizational skills.

Customer Service Time Management Problem Solving Communication Organizational Skills Prioritization Strategic Thinking

Digital Marketing & Technical Support

Meta Facebook

Jun 2020 - Jan 2022 (1 year 7 months)

Excelled in resolving complex technical issues within B2B advertising platform, leveraging PPC and social media advertising to support clients' business goals.

Technical Support PPC Social Media B2B Marketing Customer Satisfaction Problem Analysis Communication

Renewal Specialist

YPO

Feb 2021 - Mar 2021 (1 month)

Delivered timely solutions in line with service level agreements, utilizing CRM systems for note capture and trend tracking to inform recommendations.

CRM Systems Customer Service Communication Problem Solving Trend Analysis Collaboration Time Management

Strategist for Upper Middle Markets

Google Marketing Solutions

Jul 2018 - Apr 2019 (9 months)

Created customized advertising strategies for Upper Middle Market clients, leveraging digital media knowledge to drive business expansion across various platforms.

Advertising Strategy Digital Media Business Expansion Communication Strategic Consulting Problem Solving Team Collaboration

Partner Account Manager

Hewlett Packard

Jan 2016 - Jan 2019 (3 years)

Drove networking revenue within SMB sector through partner communication strategies and managed marketing development funds to enhance revenue growth.

Account Management Revenue Partner Management Market Development Demand Generation Event Management Strategic Marketing Relationship Management

Agency Development Manager UK

Google Partners

Jan 2018 - Jul 2018 (6 months)

Managed portfolio of UK marketing agencies, driving new advertiser acquisition for Google AdWords and implementing sales tactics to maximize revenue growth.

Agency Sales Strategy Revenue Client Communication Advertising Relationship Building Market Analysis

Partner Account Manager

BNP Paribas

Jan 2012 - Jul 2014 (2 years 6 months)

Managed customer accounts, streamlined workflow to align with customer timeframes, and ensured satisfaction through diligent follow-up and account adjustments.

Account Management Customer Satisfaction Workflow Optimization Communication Billing Management Time Management