Open to opportunities

Mauricio Villagra

@mauriciovillagra

Business Development Manager driving enterprise revenue growth and transformation across Latin America through strategic alliances and cloud security expertise.

Costa Rica

Message

What I'm looking for

I’m looking to lead revenue growth in tech by building B2B pipelines, running data-driven go-to-market, and partnering with C-Suite stakeholders—especially for cloud computing, cybersecurity, and digital transformation—while developing high-performance sales teams.

I’m a Business Development Manager with more than 15 years driving revenue growth and market expansion across Latin America in the technology sector. I build B2B pipelines, forge strategic alliances at the C-Suite level, and close enterprise contracts—consistently delivering 20–30% annual revenue growth using a data-driven approach.

Most recently, as a Freelancer (Marketing and Sales Consultant), I’ve helped SMB clients accelerate growth through marketing automation and digital sales strategies in Costa Rica. I implemented AI solutions that increased qualified leads by 30%, ran multichannel campaigns on Meta, Google, and LinkedIn improving pipeline and conversion by 20–30%, and delivered go-to-market strategies across 15+ digital transformation projects.

Earlier, I led commercial teams and enterprise accounts across cloud and cybersecurity. As Commercial Manager at Datacom I led a team of 10 and improved opportunity conversion rates by 30% annually, while at Accenture I closed $2M+ in Microsoft Azure and Dynamics 365 contracts. I also co-founded a cloud ERP model (SAP Business One as a Service) that generated $2M+ in ARR, and expanded key accounts with strategic alliances with Cisco and Fortinet to grow cloud and cybersecurity revenue 15% YoY.

Experience

Work history, roles, and key accomplishments

Current

Marketing and Sales Consultant

Current

Freelancer

Jul 2024 - Present (1 year 11 months)

Drove SMB commercial growth in Costa Rica by implementing marketing automation and digital sales strategies. Delivered AI-driven lead generation (30% increase) and multichannel campaigns (20–30% pipeline and conversion improvement) across 15+ digital transformation projects.

Marketing Automation AI Automation Lead Generation Sales Prospecting CRM Go To Market Strategy Digital Marketing Customer Management

Commercial Manager

Datacom

Mar 2022 - Jul 2024 (2 years 4 months)

Led a team of 10 sales and pre-sales professionals, owning go-to-market strategy and annual sales planning. Achieved 15% YoY quota growth, improved annual opportunity conversion by 30%, and increased team performance by 20% through structured training and Scrum-based sales process implementation.

Sales Management Go To Market Strategy Sales Training Scrum Account Development CRM Customer Management Commercial Planning

Customer Lifecycle Manager

Accenture

Feb 2021 - Mar 2022 (1 year 1 month)

Managed the mid-market segment across Latin America, closing Microsoft Azure and Dynamics 365 contracts and leading regional operations in Argentina. Closed $2M+ across 12–36 month terms and improved FY22 Argentina sales performance by 18% with targeted mid-market account strategies.

Microsoft Azure Dynamics 365 Account Management Sales Closing Market Analysis Customer Management Digital Transformation

Business Development

Simpletech

Apr 2019 - Jan 2021 (1 year 9 months)

Provided customer experience consulting across Central America, deploying 3CX UCaaS and Wittybots for enterprise, commercial, and SMB segments. Deployed 3CX UCaaS to 50+ clients, built a consultative BDM practice generating $1M+ in MRR pipeline (2019–2021), and generated 200+ qualified digital transformation prospects.

Business Development 3CX Customer Experience Consulting Sales Prospecting Sales Closing CRM Digital Transformation Customer Management

Global Key Account Manager

Millicom / Tigo Business

Jan 2018 - Feb 2019 (1 year 1 month)

Managed regional key accounts for cloud and telecommunications services, developing SD-WAN and cybersecurity solutions and executing strategic alliances. Grew cloud and cybersecurity revenue 15% YoY via Cisco and Fortinet alliances, generated $5M+ pipeline, and expanded the enterprise portfolio by 25%.

Key Account Management SD WAN Cybersecurity Strategic Alliances Sales Pipeline Revenue Growth Managed Services Cloud Services Customer Management

Senior Account Manager

British Telecom (BT Group)

Dec 2015 - Dec 2017 (2 years)

Executed annual sales plans for Central America and the Caribbean, expanding global accounts and selling cloud solutions to Fortune 500 companies. Expanded 20+ global accounts, increased average revenue per account by 15%, and generated $6M+ from cloud/MPLS/Microsoft ExpressRoute sales to 20 Fortune 500 accounts.

Account Management Sales Planning Cloud Solutions MPLS Microsoft ExpressRoute Pipeline Management Revenue Growth

Gerente Comercial

Indra

Mar 2015 - Nov 2015 (8 months)

Managed an IT project portfolio and supervised SAP and Microsoft integrations, coordinating commercial operations. Managed a EUR 40M+ portfolio for AyA and delivered on-time, on-budget SAP implementation renewal for critical infrastructure public-sector clients.

Commercial Management Microsoft Systems Implementation Contract Proposal Delivery Budget Management Enterprise Solutions

Co-Founder - Commercial Director

Nubevision

Jul 2012 - Dec 2014 (2 years 5 months)

Co-founded and commercialized SAP Business One as a Service (MCaaS) for SMB, establishing strategic alliances for service infrastructure. Generated $2M+ ARR with 15+ SMB clients and achieved 40% adoption in the Costa Rican SMB segment (2012–2014).

SAP Business One Strategic Alliances Cloud Infrastructure Revenue Growth ARR Generation Partnerships Development Portfolio Management