matias sokoraiMS
Open to opportunities

matias sokorai

@matiassokorai

Results-driven communications and digital marketing professional with 10+ years of experience.

United Kingdom

As a seasoned communications and digital marketing professional, I bring over a decade of experience in leading impactful internal and external communications, social media strategies, and online community engagement. My expertise lies in delivering large-scale campaigns, successful product launches, and fostering strong stakeholder relationships. I thrive on driving cross-team collaboration and optimizing communication strategies to achieve measurable results.

Fluent in both Spanish and English, I offer a global perspective, having worked with diverse audiences across various markets and industries. My career highlights include managing global communication strategies for a global workforce of 80,000 employees, launching engagement campaigns for new programmes and platforms that boosted participation by 25%, and founding a communications ambassador hub to enhance collaboration.

With a strong foundation in data analysis and performance tracking, I leverage tools like Google Suite, Microsoft Office, and Salesforce Marketing Cloud to inform strategic decisions. My passion for continuous improvement extends beyond work, as I enjoy writing for my food and travel blog!

Experience

Work history, roles, and key accomplishments

PI

Internal Communications & Engagement Manager

Philip Morris International

Sep 2019 - Jul 2023 (3 years 10 months)

Led global communication strategies and engagement initiatives for a workforce of 80,000 employees. Managed communication channels, provided crisis solutions, and delivered insights on communication strategies. Established partnerships with various teams to align messaging and manage stakeholder expectations.

PI

Community Manager

Philip Morris International

Sep 2018 - Aug 2019 (11 months)

Launched and managed engagement campaigns for online platforms, achieving a 25% increase in engagement. Founded a communications ambassador hub and leveraged data analytics for campaign optimization.

KE

Marketing Executive Americas

Kaplan International English

May 2014 - Oct 2015 (1 year 5 months)

Led communications and social media campaigns for Spanish-speaking markets. Conducted market research and supported marketing strategies to enhance brand visibility.

Education

Degrees, certifications, and relevant coursework

Middlesex University logoMU

Middlesex University

Master of Arts, Marketing Management

2011 - 2012

Co-founder of the marketing society, a community for postgraduate students. Dissertation: 'Developing a business plan for Caramelo Organic Bakery (own business venture)'

Universidad del Pacífico logoUP

Universidad del Pacífico

Bachelor of Arts, Marketing and Advertising

2006 - 2009

Advertising executive with a major in strategic marketing and audio-visual communications. Director of University’s advertising agency in charge of internal and external communications.

Tech stack

Software and tools used professionally

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matias sokorai - Internal Communications & Engagement Manager - Philip Morris International | Himalayas