martha root
@martharoot
I am a Customer Success and Onboarding Specialist with education leadership experience.
What I'm looking for
I bring 19 years of experience in education administration and project management, now focused on customer success and onboarding for SaaS. I transition to client-facing roles with a strong track record of leading teams and initiatives.
I have directed onboarding and training programs, becoming the product expert for new systems and delivering virtual trainings to staff, families, and stakeholders. I led adoption efforts, troubleshooting live issues and improving user satisfaction and retention.
I moderate and manage large online educational communities, support product development feedback loops, and design digital engagement campaigns that increased interaction. I regularly performed proactive outreach during crises to monitor wellbeing and ensure connection to resources.
I am customer-first, organized, and communicative, quickly mastering new tools and translating product functionality into clear training and documentation. I enjoy collaborating with cross-functional teams to implement systems that drive adoption and measurable outcomes.
Experience
Work history, roles, and key accomplishments
Facebook Moderator
Kesler Science
Oct 2016 - Present (8 years 10 months)
Moderate and manage a global online educational community, providing user support, enforcing guidelines, and serving as a product-facing resource to improve member experience.
Principal & Social Media Project Manager
Keyser Middle School
Jan 2020 - Jun 2023 (3 years 5 months)
Directed onboarding and virtual training for staff and families into state-mandated systems (Schoology, Kami), conducted monthly proactive outreach during COVID, and managed online communities with thousands of members to improve engagement and issue resolution.
Assistant Principal
Moorefield High School
Jul 2017 - Jan 2020 (2 years 6 months)
Facilitated onboarding and professional development for staff, managed communications to resolve staff concerns, and oversaw grant initiatives with accurate reporting to ensure successful execution.
Team Leader / Science Educator
Keyser Middle School
Jan 2005 - Jan 2017 (12 years)
Designed and implemented onboarding processes for curriculum adoption, delivered workshops and one-on-one training to staff, and coordinated stakeholder communications to drive successful adoption of instructional tools.
Education
Degrees, certifications, and relevant coursework
Frostburg State University
Master of Arts in Teaching, Earth Science
Earned a Master of Arts in Teaching with a focus in Earth Science from Frostburg State University.
West Virginia University
Regents Bachelor of Arts
Completed the Regents Bachelor of Arts degree from West Virginia University.
Potomac State College
Associate of Science, Environmental Geoscience
Earned an Associate of Science in Environmental Geoscience from Potomac State College.
Potomac State College
Associate of Arts, Sociology
Earned an Associate of Arts in Sociology from Potomac State College.
Potomac State College
Associate of Arts, Psychology
Earned an Associate of Arts in Psychology from Potomac State College.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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