mansi bajaj

I am an accomplished professional with over 7 years of experience in market research, consumer insights, and business analysis. My proficiency in tools such as GlobalData, ZoomInfo, Draup, and Power BI enables me to extract actionable intelligence that informs strategic decision-making and drives digital transformation initiatives.

At Orion Innovation, I strengthened product and sales strategy by conducting over 50 competitive and market analyses, leading to more informed go-to-market decisions. My ability to build forecasting models and scenario plans has guided executive leadership on market entry and product roadmap planning, resulting in improved strategic clarity and reduced risk. I am known for delivering over 1000 qualified leads through targeted research, enhancing stakeholder decisions, and aligning insights with business development priorities.

Previously, as a Business Associate at Bank of Baroda, I led multiple internal tech and banking service improvement projects, enhancing operational efficiency by 30%. My experience in facilitating Agile ceremonies and managing cross-functional teams has improved sprint delivery timelines and reduced implementation delays. I am committed to ensuring project success through effective communication and blending methodologies based on project scope and business requirements.