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Eshaa Aggarwal

@eshaaaggarwal

Market research and consumer insights professional at HSBC who delivered customer research to inform digital banking and product strategies.

India
Message

At HSBC, I delivered customer, market, and competitive research on consumer behavior, digital banking trends, and customer needs. I translated qualitative and quantitative findings into reports and recommendations for Marketing, Product, and Customer Experience teams.

At GlobalData Research Center, I managed research and consulting projects across consumer goods, retail, and food & beverage. For a food retail client, I developed a go-to-market strategy that supported a reported 10% increase in market share.

Earlier, at Deloitte, Inventcorp Technologies Ltd., Cognizant Technology Solutions, and other research roles, I conducted market and customer research and built Power BI dashboards. I also completed the Executive Management Development Programme in Project Management at IIM Kozhikode.

Experience

Work history, roles, and key accomplishments

IL

Senior Research Analyst

Inventcorp Technologies Ltd.

Jun 2019 - Dec 2020 (1 year 6 months)

Conducted market and customer research to assess user needs and market opportunities. Designed and conducted stakeholder interviews and surveys, and built Power BI reports for gap analysis and resource planning.

Education

Degrees, certifications, and relevant coursework

Indian Institute of Management Kozhikode logoIK

Indian Institute of Management Kozhikode

Executive Management Development Programme, Project Management

2024 - 2025

Completed the Executive Management Development Programme in Project Management, building advanced capabilities in strategic project leadership.

VIT University logoVU

VIT University

MBA, Finance and HR

2011 - 2013

Pursued an MBA with a focus on Finance and HR.

University of Cologne logoUC

University of Cologne

Student Exchange Ambassador, Business Economics

2012 - 2012

Served as an Indo-European Student Exchange Ambassador at the Centre of Business Economics.

NL

National PG College, University of Lucknow

Bachelor of Management Studies, Management Studies

2008 - 2011

Completed a Bachelor of Management Studies (BMS).

English and Foreign Languages University logoEU

English and Foreign Languages University

Diploma of Proficiency, French Language

Earned a Diploma of Proficiency in French Language.

Coursera logoCO

Coursera

Certification, Data Analysis

Completed a certification in Power BI, Storytelling & Report Structuring.

Udemy logoUD

Udemy

Certification, Project Management

Completed certifications in Agile Project Management and Salesforce Lightning.

Tech stack

Software and tools used professionally

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