At Forsythe PPC, I managed 25+ Google Ads accounts and oversaw $900K+ in ad spend, generating $4.9M+ in revenue with up to 548% ROAS.
I scaled eCommerce Search, Shopping, and Performance Max campaigns, achieving 28K+ conversions through campaign restructuring and targeting improvements. I also optimized bidding with Target ROAS and used search term and negative keyword strategies to improve campaign performance.
At PT. Mata Maruti Sukses, I increased organic traffic by 40% and improved conversion rating by 15% through SEO and content marketing. I launched Google and Meta Ads campaigns that achieved a 5x return on ad spend.
At Liven Australia, I managed onboarding for Australian SaaS clients, including product setup and invoicing, and improved onboarding efficiency using Notion and Slack workflows. I also supported SEO analysis and campaign reporting as a Digital Marketing Trainee at Runroom.
