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Madison Harbaugh

@madisonharbaugh

Marketing Coordinator at Senior Healthcare Advisors who grew a Facebook group to 1,600+ members through SEO and social content.

United States
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At Senior Healthcare Advisors, I managed website SEO, UX updates, and digital marketing initiatives for a business receiving 700+ inbound calls per day. I also developed SEO-focused healthcare and Medicare content for blogs, the website, email, and social media.

I built and executed social content across Facebook, Instagram, LinkedIn, and Pinterest, reaching 5,000+ followers and growing a Facebook group to 1,600+ members. I created and distributed Mailchimp newsletters to a 100,000+ contact database and coordinated projects for a 6-person team using Monday.com.

At MotionPoint, I managed inbound leads and partnership opportunities through sales handoff. I executed targeted email campaigns for 65 accounts per month and generated $90K in annual revenue through renewals and account upgrades.

Earlier, I optimized digital video content at WFLA - TV News Channel 8 and directed marketing at The University of Tampa Student Government. I led a 4-person team on a campaign that increased applicant turnout by 400% and voter participation by 200%.

Experience

Work history, roles, and key accomplishments

SE
Current

Marathon Runner

Self

Mar 2025 - Present (1 year 7 months)

Participated in marathon running as a personal athletic pursuit.

MO

Marketing & Partnerships Coordinator

MotionPoint

Jul 2025 - Mar 2026 (8 months)

Managed inbound leads and partnership opportunities from initial contact through sales handoff, working with cross-functional teams to identify qualified prospects. Executed and optimized targeted email campaigns for 65 accounts per month, generating $90K in annual revenue through renewals and account upgrades.

WC

Programming Intern

WFLA - TV News Channel 8

Jan 2023 - May 2023 (4 months)

Optimized digital video content with SEO-informed descriptions and thumbnails to increase discoverability.

UL

Resident Assistant

University of Tampa Residence Life

Aug 2020 - May 2023 (2 years 9 months)

Served as a Resident Assistant, supporting student residents and fostering a positive living environment.

TG

Director of Marketing

The University of Tampa Student Government

Aug 2020 - May 2023 (2 years 9 months)

Led a 4-person team to execute a multi-channel campaign that increased applicant turnout by 400% and voter participation by 200%. Reached 8,000+ students through webinars, events, and social media.

SS

Vice President of Academic Excellence

Sigma Kappa Sorority

Aug 2019 - May 2023 (3 years 9 months)

Served as Vice President of Academic Excellence, promoting academic achievement and supporting members' academic goals.

Education

Degrees, certifications, and relevant coursework

The University of Tampa logoTT

The University of Tampa

Bachelor of Arts, Communications and Speech Studies

Grade: 3.93

Bachelor of Arts in Communications and Speech Studies with a minor in Law, achieving a GPA of 3.93.

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