Looking for a job

Margarita User

@macrusick

Message

Senior Content Marketing Manager (SaaS, B2C&B2B)

Russian Federation

Message

What I'm looking for

I’m looking for a content-led growth role where I can own SEO + content strategy and build email funnels from scratch. I want cross-functional work with product/design, multilingual messaging for B2B & B2C, and data-backed impact.

Content marketer with 7+ years in IT/SaaS. I specialize in organic growth through content. In my most recent role, I grew Google impressions 7× (29K → 228K) in one year, launched a blog from scratch (138K impressions), and built email funnels from the ground up.

Deep expertise in content strategy, SEO, email marketing and UX writing. I build content processes from zero, write in English, and work across international markets, B2B & B2C audiences.

Experience

Work history, roles, and key accomplishments

Content Marketer (EdTech, B2C&B2B)

MOOZ

Mar 2025 - Apr 2026 (1 year 1 month)

Led the end-to-end content function (strategy, production, distribution, and analytics) for an EdTech startup across USA, Europe, LatAm, and Brazil. Grew Google impressions from 29K to 228K (+681%), increased clicks from 4,200 to 6,300 (+49%), launched a blog from scratch to 138K impressions in year one, and built B2C/B2B email funnels in Customer.io.

Content Strategy SEO UX Writing Email Marketing Customer.io Analytics

Content Marketer (SaaS, B2B)

Ucoz Media

Apr 2024 - Oct 2024 (6 months)

Owned content marketing and email for a post-beta SaaS email marketing platform serving RU and CIS markets. Built audience personas and segmented targets, published ~25 articles, launched an onboarding sequence, ran a weekly newsletter with 25–30% open rates, and managed Telegram seeding and a new tool-review channel co-launch.

Content Marketing Audience Segmentation Email Marketing Telegram SaaS Marketing Copywriting

Content Marketer (IT/SaaS, B2C&B2B)

Notify.Events

Feb 2021 - Apr 2024 (3 years 2 months)

Built content marketing and SEO from zero for two SaaS products (notification aggregator for international B2C/B2B and website monitoring for RU/CIS B2B). Drove organic traffic x45, search visibility x70, and keywords in top-100 x75, grew users x6 and paid subscriptions x20, and identified a new B2C segment that grew to ~25% of registrations.

SEO Content Marketing Technical Documentation Help Center Writing Growth Analytics

Editor & Proofreader

Mottor

Apr 2021 - Oct 2021 (6 months)

Edited and proofread marketing and product content for an e-commerce website builder SaaS, covering blog articles, landing pages, technical documentation, social posts, and email campaigns. Coordinated with copywriters to maintain quality and consistency across deliverables.

Copy Editing Proofreading Social Media Copy Collaboration

Internet Marketer / SEO Copywriter

Modern

Mar 2019 - Feb 2021 (1 year 11 months)

Owned content, SEO, and website promotion for English-speaking markets (US and Canada) for banking and financial products. Analyzed landing page performance, created briefs for designers/developers, performed on-site SEO, wrote SEO blog content, and managed English correspondence, translations, and user inquiries.

SEO Content Writing On Site SEO Social Media Marketing Translation (RU EN)