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Alisa Biktasheva

@alisabiktasheva

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I’m a content marketing specialist driving B2B organic growth through SEO.

Serbia

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What I'm looking for

I’m looking for a B2B content marketing role where I can own the full SEO content cycle, collaborate with engineers and stakeholders, and use performance data to improve rankings, traffic, and lead generation—preferably in a remote-friendly environment.

I’m a content marketing specialist with 2+ years of experience producing and managing content that drives organic growth and brand visibility for B2B brands. I ran content operations for three brands in explosion protection, hygienic engineering, and IIoT across European markets.

I focus on the full content cycle: from strategy and creation to SEO optimization and performance tracking. I planned keyword-informed content, handled on-page optimization, and used performance monitoring to adjust strategy based on positions, traffic, and engagement.

In my current role, I planned and published 20–24 SEO-focused pieces per month, localized content for multiple language versions, and helped maintain top-3 rankings for 12 consecutive weeks. I also independently designed and launched two Tilda websites from scratch, collaborated with engineers and project managers for accuracy, and used Figma, Canva, Photoshop, and AI-assisted workflows to reduce prep time.

Experience

Work history, roles, and key accomplishments

Current

Content Marketing Specialist

Current

Atexcenter Group

Sep 2024 - Present (1 year 7 months)

Planned and published 20–24 SEO-focused content pieces per month across articles, product/service pages, and LinkedIn posts to drive brand awareness and lead generation across European markets. Maintained top-3 rankings for 12 consecutive weeks, built two Tilda websites from scratch (15 and 30 pages), and used performance tracking to optimize content strategy.

Content Strategy On Page SEO Keyword Mapping Tilda CMS Google Analytics Google Search Console Performance Tracking Figma

Marketing Intern

North-West Centre for Evidence-Based Medicine

Jun 2023 - Aug 2023 (2 months)

Conducted competitor analysis and prepared marketing strategy recommendations to support planning and decision-making.

Competitor Analysis Marketing Research And Strategic Recommendations Marketing Planning Reporting

SMM Specialist

Family Care Centre No. 12

Feb 2023 - Aug 2023 (6 months)

Developed social media content plans and managed social media publications aligned with brand tone of voice and audience/community specifics.

Content Planning Social Media Publishing Audience Targeting Content Management Editing

Content Assistant

Personal Brand (Psychologist)

Sep 2022 - Jan 2023 (4 months)

Edited written and video content, supported content strategy development, and built a Tilda website from scratch.

Content Editing Content Strategy Tilda CMS Proofreading Content Publishing

Education

Degrees, certifications, and relevant coursework

LinkedIn Marketing Labs

Content Writing course, Content Writing

In progress content writing course focused on improving writing skills for marketing and content.

Outreacher

Cold Outreach: B2B Lead Generation Using AI and Automation, B2B Lead Generation

Completed a course on cold outreach for B2B lead generation using AI and automation.

Peter the Great St. Petersburg Polytechnic University

Honours Bachelor's Degree, Advertising & Public Relations

2020 - 2024

Grade: Honours

Completed a Bachelor’s Degree in Advertising & Public Relations with coursework in integrated marketing communications, consumer behaviour, digital PR, and international brand strategy. Earned an honours degree.