
Константин Шаногин
@konstantin
I build content-led social growth and sales funnels for EdTech brands.
What I'm looking for
I've scaled 100х100 school from zero to 1,500 active paying students and $250K in total revenue through full-cycle marketing, launches, community, sales, and content.
As an independent social media marketing lead, I've directed growth for 20+ personal brands and EdTech projects across Instagram, Telegram, TikTok, YouTube, and Threads. My content-led funnels have increased client revenue by up to 300%, grown accounts by up to 20,000 followers, and generated videos with up to 11M views.
I build creator teams and practical content systems that sustain high-quality daily publishing, live streams, webinars, and product launches. I've also achieved up to 10% follower-to-buyer conversion and maintained an 80% student retention rate through engagement and educational content.
Experience
Work history, roles, and key accomplishments
Independent Social Media Marketing Lead
Consultant
May 2023 - Present (3 years 4 months)
Led social media growth and content direction for 20+ personal brands and EdTech projects, increasing sales and revenue by up to 300%. Built content teams and produced video content, achieving viral reach and high conversion rates.
Founder & Head of Marketing
100х100 school
Jun 2020 - Present (6 years 3 months)
Founded and scaled an exam-prep EdTech business from 0 to 1500 paying students, growing revenue to $250K total. Planned and executed webinar and launch campaigns, attracting 10,000+ participants and maintaining high retention.
Social Media Manager
EGELand
Jan 2020 - May 2020 (4 months)
Managed day-to-day social media content and community engagement for a branch of an exam-prep brand across VK and Instagram, increasing engagement by up to 50%.
Education
Degrees, certifications, and relevant coursework
Saint Petersburg State University
Bachelor's degree, Law
2018 - 2022
Pursued a degree in Law at Saint Petersburg State University from 2018 to 2022.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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