Lucas Marcelo Garcia
@lucasmarcelogarcia
Sales Development Representative focused on data-driven, multi-channel B2B outreach and pipeline conversion.
ArgentinaWhat I'm looking for
I’m a results-driven sales professional with 3+ years of full-cycle B2B pipeline management in high-volume environments. I own structured SDR cycles—prospecting, qualification, multi-channel outreach, follow-up, and enrollment conversion—consistently converting cold and warm leads into enrolled clients.
At Universidad de Flores (UFLO), I manage and maintain a structured CRM pipeline of 100+ active leads, applying lead scoring and stage-based follow-up cadences to maximize conversion. I run outbound campaigns across email, phone, WhatsApp, and social, A/B test outreach sequences and scripts to improve reply rates and booking volume, coordinate with marketing for message alignment, and deliver weekly and monthly KPI reports for executive leadership.
Experience
Work history, roles, and key accomplishments
B2B Outreach & Pipeline Specialist
Universidad de Flores (UFLO)
Jan 2025 - Present (1 year 4 months)
Owned the full SDR cycle for UFLO postgraduate programs, executing multi-channel outbound outreach (email, phone, WhatsApp, and social) and managing enrollment conversion. Maintained a CRM pipeline of 100+ active leads using lead scoring and stage-based follow-up cadences, while A/B testing outreach sequences to improve reply rates and bookings.
Sales Development Representative
Universidad de Flores (UFLO)
Jan 2022 - Dec 2024 (2 years 11 months)
Managed high-volume inbound and outbound lead pipelines in CRM systems, nurturing prospects from initial inquiry through final enrollment decision. Delivered consultative, multi-channel outreach (calls, email, WhatsApp, and social), supported recruitment events/webinars, and provided feedback to improve inbound lead targeting.
Sales Representative
Steinblock – Megacercos
Jan 2021 - Jan 2022 (1 year)
Led end-to-end digital sales operations across Mercado Libre, WhatsApp Business, and Meta Ads, consistently meeting monthly revenue targets. Managed the customer lifecycle from prospecting and quoting through objection handling, closing, and post-sale follow-up while coordinating with production on delivery timelines.
Education
Degrees, certifications, and relevant coursework
Universidad de Flores (UFLO)
Bachelor's Degree in Psychology, Psychology
Bachelor’s degree in Psychology at Universidad de Flores (UFLO); currently in progress.
Global-T
Professional Diploma, Therapeutic Companion
2023 -
Professional Diploma in Therapeutic Companion from Global-T (2023).
Instituto Marcelo Torcuato de Alvear
High School Diploma, Business Administration
High School Diploma in Business Administration from Instituto Marcelo Torcuato de Alvear.
Tech stack
Software and tools used professionally
Availability
Location
ArgentinaAuthorized to work in
Job categories
Skills
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