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LISA BARRON

@lisabarron

Experienced Director of Sales Enablement driving revenue growth and efficiency.

United States

What I'm looking for

I am looking for a role that fosters collaboration, innovation, and growth opportunities within a dynamic team.

With over 15 years of experience in Sales Enablement and Operations, I have a proven track record of driving revenue growth and improving sales team efficiency across various industries, including SaaS and healthcare. My strategic initiatives have led to significant increases in sales performance, including a remarkable 54-61% year-over-year growth at Empyrean Benefit Solutions. I thrive on developing leadership programs and enhancing sales processes to ensure teams are equipped to succeed.

In my current role as Manager of Sales Enablement at Crucial Learning, I have spearheaded initiatives that resulted in record-breaking budget attainment and enhanced sales training programs. My collaborative approach ensures alignment across departments, optimizing the seller experience and driving measurable business results. I am passionate about leveraging data analysis and performance improvement strategies to create impactful sales enablement solutions.

Experience

Work history, roles, and key accomplishments

CL
Current

Manager, Sales Enablement

Crucial Learning

Sep 2023 - Present (1 year 8 months)

Spearheaded sales enablement initiatives that directly contributed to revenue growth and improved sales performance. Led the sales team to a record-breaking 145% of Q4 budget attainment, the highest in company history. Designed and implemented advanced sales training programs and developed comprehensive sales playbooks.

ES

National Director, Sales Enablement & Development

Empyrean Benefit Solutions

May 2021 - Jan 2024 (2 years 8 months)

Led a team of 10 members, developing and implementing a customized enablement program that increased instructional methodologies usage by 70%. Enhanced sales efficiency by 47% and achieved a 54-61% YoY increase in sales figures through tailored training materials.

MS

Manager, Sales Operations & Enablement

MedPro Healthcare Solutions

Apr 2018 - Apr 2021 (3 years)

Boosted sales team efficiency by 53% through data-driven processes and optimized onboarding procedures. Enhanced sales forecast reliability by 31% and increased revenue by 41% through innovative sales training initiatives.

Education

Degrees, certifications, and relevant coursework

The Ohio State University logoTU

The Ohio State University

Master of Arts, Learning Technologies

Western Governors University logoWU

Western Governors University

Master of Business Administration, Operations, Information & Decisions

Kent State University logoKU

Kent State University

Bachelor of Arts, Organizational Communication & Curriculum Design

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