Lina Maria Enciso Guerrero

I’m an International Business Administrator focused on growing B2B relationships across international markets. I’ve worked with international clients and fair networks to represent products and strengthen market presence through well-structured sales execution and customer satisfaction.

In my current role as Business Developer (US Market) at IGC Pharma, I expanded my LATAM client portfolio and delivered sales targets using customized business strategies. I manage the full sales cycle—from prospecting through delivery coordination—while promoting and representing company products and services to keep customers fully supported.

Previously, as a Project & Sales Associate for Koelnmesse (LATAM), I represented LATAM markets through Colombian and global fair networks, developed strategic partnerships, and designed industry agendas—fulfilling M2 and USD goals with follow-up for international exhibitors. Earlier, I supported EU market research and distributor loyalty as an International Trade Coordinator, and I started building commercial rigor during my internship at Lenovo Colombia by supporting KAMs with Dynamics and Salesforce, including quote preparation and weekly inventory tracking and analysis.