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Lilia Rodrigues

@liliarodrigues

I’m an ambitious e-commerce and operations professional delivering strategic transformation through marketing, finance, and platform innovation.

Portugal

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What I'm looking for

I’m looking for a hands-on role where I can combine e-commerce growth with operations and finance support, using data-driven decisions, strong communication, and an entrepreneurial mindset to improve business models.

I’m Lilia Rodrigues, a creative and highly ambitious post-grad professional with a diverse background spanning finance, hospitality, and management operations. I’ve built my own business and developed strong entrepreneurial skills through relationship-building, communication, and a hands-on approach.

In my recent roles, I managed e-commerce and operations while overseeing daily business activities. I led strategic transformation through platform development and business model innovation, and I also handled critical finance and operational responsibilities such as accounts payable and cash transactions.

I bring analytical thinking from stock and inventory work, plus a startup mindset from co-founding a SAAS project (“tübb”). Through programs like PLNT Startup Programme, I gained hands-on experience in market research, design thinking, customer research, pitching, startup strategy, and business validation.

Experience

Work history, roles, and key accomplishments

E-commerce and Operations Manager

WE Fashion

Feb 2024 - Feb 2025 (1 year)

Managed marketing, finance, and operational functions while overseeing daily business activities. Led a strategic transformation through platform development and business model innovation.

Operations Management Marketing Management Finance Platform Development Business Model Innovation