Leilane Gomes

Launched the new flow for the sales representatives, aimed at decreasing R$19M in digital net revenue losses;
Coordinated the design of the tracking experience for customers, reducing order denials by 14%.
Redesigned task workflows for the users across 10+ countries, improving completion and sales.
Collaborated with UX Writing to reduce support tickets by 45%, enhancing clarity in communication.

Taught UX and UI design principles to over 90 students, focusing on career transitions, mentorship, and practical application of industry tools. Led hands-on workshops and project feedback sessions to develop skills in design thinking, visual design, and prototyping.

Designed for Opendock, a dock scheduling tool used across 3,000+ warehouses to improve delivery check-in efficiency. Conducted user interviews and led ideation workshops with multidisciplinary teams to uncover pain points and have stakeholders' participation in the decision-making.

Redesigned the bank statement experience, impacting +300K users, reducing support tickets, and improving user autonomy through clearer financial insights. Established the usability testing practice by defining recruitment processes, research methodology, and tools, enabling consistent, scalable user feedback.

- I have worked alongside the CEO in the discovery process to research and define the product vision of this early-stage startup
- Built the brand logo, visual identity, and landing page to generate leads
- Worked on building onboarding flows for the app and creating a style guide

Completed a graduate degree focused on User Experience. This program provided advanced knowledge and practical skills in UX design principles and methodologies.

Activities and societies: Undergraduate research scholarship by CNPq in Ergonomics

Obtained a Bachelor's Degree in Design, covering fundamental design principles and practices. This comprehensive program built a strong foundation in various design disciplines.