Open to opportunities

Yuri Zaban

@yurizaban

Message

Senior product designer with 12+ years of experience in UX/UI.

Brazil

Message

What I'm looking for

I am seeking a role that fosters creativity and collaboration, with opportunities for growth and impact.

With over 12 years of experience in product design, I have a proven track record of leading the design process from ideation to launch, ensuring that user satisfaction and business goals are met. My expertise lies in crafting user flows and interfaces that align with both user needs and business objectives. I thrive in collaborative environments, guiding and coaching junior designers while contributing to the development of design systems that enhance efficiency and consistency.

Throughout my career, I have successfully led diverse projects across various sectors, including SaaS, Fintech, and e-commerce. My data-driven approach has resulted in significant improvements in user experience, such as a 2000% increase in subscription flow and a 16% boost in email marketing click-through rates. I am adept at utilizing agile methodologies and tools like Google Analytics and Hotjar to track user behavior and optimize website performance, ensuring high-quality design solutions that resonate with users.

Experience

Work history, roles, and key accomplishments

Current

Founder and Product Designer

Current

DXFY Studio

Jan 2024 - Present (1 year 5 months)

Led the design of diverse projects including SaaS, Fintech, and eCommerce, delivering intuitive user interfaces. Developed responsive websites and established a comprehensive design system for consistency across projects.

User Interface Design Responsive Web Design Design Systems Google Analytics

Senior UX UI Designer

Tupperware US

Dec 2023 - Jun 2024 (6 months)

Led a rebranding initiative for e-commerce, developed a scalable design system, and improved user experience across multiple regions. Created high-fidelity prototypes and identified usability issues.

Design Systems Prototyping User Experience Design Usability Testing

Senior Product Designer

Paschoalotto

Mar 2023 - Mar 2024 (1 year)

Optimized chatbot flows and improved email marketing click-through rates through data-driven design. Provided technical leadership to a team of UX designers, ensuring efficient project delivery.

Design Leadership Data Analysis

Product Designer Specialist

Superlógica

Aug 2021 - Feb 2023 (1 year 6 months)

Improved insurance subscription flows significantly through UX/UI enhancements. Led the design of a digital insurance contracting flow and established a UX documentation model.

UX UI Design Documentation

Squad Leader | UX Specialist

Oi S.A

Jun 2021 - Aug 2021 (2 months)

Led a team of UX designers, prioritizing tasks and formalizing UX processes to ensure high-quality deliverables.

Team Leadership Task Delegation Quality Assurance Mentoring

Product Designer

Stone

Feb 2020 - May 2021 (1 year 3 months)

Designed and delivered key features for the Stone app, improving operational efficiency and user experience.

Product Design User Experience Service Design User Interface Design

UX/UI Designer

Allied Tecnologia S.A.

Mar 2016 - Feb 2020 (3 years 11 months)

Managed UX/UI for online stores, co-created rebranding initiatives, and developed landing pages to drive sales.

Landing Page Design Prototyping

Web Designer

B2W Digital

Feb 2013 - Jan 2014 (11 months)

Designed marketing materials and led rebranding efforts for affiliate systems, enhancing brand visibility.

Graphic Design Email Marketing Landing Page Design Campaign Management

Education

Degrees, certifications, and relevant coursework

Estácio University

MBA, Project Management

2021 - 2022

Completed an MBA in Project Management, focusing on strategic planning, project execution, and resource management to enhance project outcomes and efficiency.