Leigh-Ann Redmond

Part of Policy and Public Affairs, representing the voice of hoteliers across Canada through communications leadership and advocacy support on key issues. Contract support for the strategic development, execution and evaluation of organization-wide communications activities. Led the launch of a first-time hotel reputation marketing campaign, a brand voice refresh, and website overhaul project. Pro

Creating an environment of diversity and inclusion for women in communications and technology. Part-time project to bring to life a new knowledge exchange forum in Canada.

Reporting to the CEO, helping employees and entrepreneurs launch and grow their businesses with confidence globally, through certification and training. Led and grew a marketing team of six to build foundational marketing functions and strategies that catapulted an e-commerce brand to increased global success. Established SEO practices, paid marketing, ambassador programs,marketing partnership str

Helping organizations work like a network with their people, processes and technology through digital transformation initiatives. Led the stand up of a new B2B enterprise technology marketing team. Established new sales and marketing processes, mission/vision and marketing plan. Developed content strategy, social media communities and blog content stream.

Creating strategic networking opportunities for emerging professionals in Ottawa through dinner events.

Helping people realize their life long dreams of a career in food. Digital strategy manager for Ottawa, US and international markets. Responsible for social media, online advertising, customer experience and online sales. Supported marketing efforts for Signatures Restaurant.

Supported survey startup internal team in brand launch efforts.

Earning customer loyalty in insurance? Challenge accepted. A new role to the industry, its focus was to build a lifecycle communications strategy, in a highly regulated environment, to get customers, keep customers and earn their trust. Increased claims, retention and provided more transparency for our customers and internal stakeholders.

Raising the profile of Canada’s public broadcaster the, Canadian Broadcasting Corporation, for radio and television.

Primary contact for execution of bank wide partner-driven customer-marketing strategies. Managed as many as 40 simultaneous projects with 90 creatives per month.Liaised with internal stakeholders, advertising agencies and print vendors to ensure accurate and on-time execution for all campaigns while staying on budget and in compliance with bank standards

As a jack-of-all-trades, in this position I harnessed writing, graphic design and public relations skills to help partners develop and deliver successful corporate communication strategies.