Open to opportunities

Candace Kane

@candacekane

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Experienced marketing communications professional driving brand growth and engagement.

Canada

Message

What I'm looking for

I am seeking a role that allows me to leverage my marketing expertise in a dynamic environment, focusing on brand growth and innovative strategies.

I am a seasoned marketing communications professional with a proven track record of developing and implementing strategies that drive revenue growth and enhance brand equity across various industries, including financial, retail, construction, and not-for-profit sectors. My experience as a Senior Account Director at Mezzanine Growth has equipped me with the skills to lead client strategies and ensure their growth objectives are met through effective content management and SEO strategies.

Throughout my career, I have successfully managed and executed dynamic marketing initiatives that not only foster business growth but also engage stakeholders effectively. My role as Partner/Director at AOC Repairs & Renovations allowed me to enhance brand identity and increase revenue by 22% through innovative strategies and impactful storytelling. I pride myself on my ability to create engaging content that resonates with clients and partners, ensuring satisfaction and long-term relationships.

Experience

Work history, roles, and key accomplishments

Current

Senior Account Director

Current

Mezzanine Growth

Apr 2022 - Present (3 years 2 months)

Responsible for developing and executing client strategies, providing counsel, and managing client teams to ensure growth objectives are met. Focused on content strategy, client satisfaction, and stakeholder relationships.

SEO Mailchimp Hootsuite Google Suite

Partner/Director

AOC Repairs & Renovations

Jan 2018 - Jan 2025 (6 years 11 months)

Led strategic marketing initiatives to enhance brand identity and foster business growth. Managed re-branding efforts and improved processes to increase revenue by 22%. Developed brand identity and engaged stakeholders.

Brand Development Strategic Marketing Business Growth Revenue Communication

Senior National Accounts Executive

Stanley Black & Decker

Jan 2016 - Oct 2018 (2 years 9 months)

Managed Tier 1 national partner accounts, created business development pipelines, and maintained high customer satisfaction. Achieved significant sales growth through strategic planning and customer insights.

Business Development Customer Insights Strategic Planning

National Marketing Director

National Concrete Accessories

Mar 2013 - Jan 2016 (2 years 10 months)

Developed and implemented comprehensive marketing strategies to drive growth and integrate acquisitions. Led website development and brand refresh programs, ensuring compliance and managing vendor relationships.

Marketing Strategy Web Development Compliance

Senior Manager Marketing Development

CGC Inc.

Jan 2007 - Mar 2013 (6 years 2 months)

Oversaw marketing and communications strategies, executed corporate marketing plans, and directed events. Launched new drywall products and corporate website, exceeding revenue goals.

Revenue Goals

Manager, Marketing, Communications & P.R.

Electricity Distributors Association

Jan 2003 - May 2006 (3 years 4 months)

Managed strategic planning, financial reporting, and public relations. Produced quarterly publications and organized events to enhance member engagement.

Strategic Planning Financial Reporting Public Relations Advocacy