Laurent Gendre
@laurentgendre
Senior B2B business development leader driving multi‑million euro water technology sales and strategic partnerships.
FranceWhat I'm looking for
I am a senior B2B sales leader with 20 years' experience selling innovative water and wastewater treatment technologies across industrial and municipal sectors.
I have grown revenues from €0 to €1M in two years, led sales teams of up to six agents, and secured multi‑million euro contracts with major industrial and pharmaceutical customers. At Moleaer I developed a European BD strategy generating €1–2M/year and managed key accounts such as Saur, Veolia, Xylem and Irish Water.
I combine strategic prospecting, distributor network building and technical solution selling, using tools like Salesforce, HubSpot and modern AI assistants to scale pipelines and support post‑sales. I am bilingual in French and Spanish, fluent in English, and seek to drive commercial growth in international, innovation‑driven companies.
Experience
Work history, roles, and key accomplishments
BD Manager West & South Europe
Moleaer
Jan 2023 - Present (2 years 7 months)
Developed and executed a European business development strategy generating €1–2M/year and secured key accounts including Saur, Veolia, Xylem, and Irish Water. Established strategic commercial partnerships and led webinars, trade shows, and post-sales support across five countries.
Director European Sales
Axine
Dec 2020 - Dec 2022 (2 years)
Opened and managed strategic pharmaceutical accounts with contracts exceeding €1M ARR, securing deals with Novartis, Boehringer Ingelheim, Pfizer, and Arkema. Conducted market and competitor analysis to strengthen strategic positioning.
Sales Manager West Europe & Indonesia
Atlantium
Jan 2008 - Nov 2020 (12 years 10 months)
Led go-to-market strategy and account development for UV water treatment, generating €0.5–3M annually and winning major accounts such as Danone, Nestlé, and Total. Developed innovative UV applications (AOP, lactose whitening) to expand market use cases.
Sales & Marketing Director
Domaine Lacassagne
Jun 2006 - Sep 2007 (1 year 3 months)
Directed sales and marketing operations, defining commercial strategy and channel development to grow regional presence. Managed promotional activities, trade shows, and customer relations to increase market visibility.
Commercial Manager
Satel & Laugil Groups
Nov 1999 - Sep 2005 (5 years 10 months)
Managed commercial operations and distributor relationships, driving B2B sales growth and negotiating contracts across multiple markets. Coordinated sales operations and supported marketing initiatives to expand distribution.
Entrepreneur
Self Employed
Aug 1993 - Sep 1999 (6 years 1 month)
Founded and operated a tool import and distribution business in Argentina and Mexico, handling sourcing, logistics, and commercial development. Built distributor networks and managed end-to-end sales operations.
Engineering Support
Moulinex
Feb 1993 - Jul 1994 (1 year 5 months)
Provided engineering support for Moulinex Mexico, delivering technical troubleshooting and product maintenance to support manufacturing operations. Collaborated with cross-functional teams to ensure product reliability.
Education
Degrees, certifications, and relevant coursework
CUCoventry University
Master of Science, Engineering
Master of Science in Engineering from Coventry University, awarded 1992.
CPCoventry Polytechnic
Honours Degree, Engineering
Honours degree in Engineering from Coventry Polytechnic, awarded 1991.
IUT Nîmes
Diplôme Universitaire de Technologie, Mechanical Engineering
Diplôme Universitaire de Technologie in Mechanical Engineering from IUT Nîmes, awarded 1990.
Tech stack
Software and tools used professionally
Availability
Location
FranceAuthorized to work in
Job categories
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