At Housebook Investment, I own the product from backlog to release for an international real estate investment platform. I grew its user base to 9,000 by using customer interviews to shape activation and retention work, and cut operating costs by 30% in 2025 through workflow automation.
At ITLabRealty, I led a product rebuild and continuous hypothesis testing that grew the audience by 55% and deals by 102%. Customer interviews, journey mapping and competitive analysis also informed an account-area redesign that lifted D30 retention by 32% and profit by 64%.
At Touchgames, I worked on Shadow World, growing MAU by 24%, DAU by 45% and ARPPU by 38% through new content, mechanics and live events. I also launched INDICI, a mentorship platform, from pre-launch to first sales and 30 recurring mentor consultations.
At Elektronnaya Otchetnost, I launched UNO.CRM from idea to a live platform, onboarding 800 salons before the project was discontinued. Across product work, I use customer research, product analytics and cross-functional delivery to turn product opportunities into shipped releases.
