Sergiy Troitskyi

Built the product from the ground up, which helped scale the company from $2.5M to $25M ARR. Owned product vision, hiring, GTM alignment, enterprise delivery, and platform automation.

Owned full cross-functional organization including product, engineering, support, analytics, and sales. Scaled platform reliability, improved monetization, and drove retention through user-centric discovery and operational automation.

Led feature development and monetization experiments for a global plugin product used by thousands of businesses. Shipped new paid add-ons and owned revenue forecasting, pricing, and onboarding design.

Worked on high-complexity B2B data tools for Wehkamp (e-commerce) and P2P payments for Mastercard (fintech). Focused on automation, AI integration, and cost-saving logic.

Led enterprise analytics for Delhaize (e-commerce) and an internal marketplace project for Leroy Merlin (retail). Built and shipped analytics dashboards, reducing reporting cycles from days to minutes.

Led strategy and delivery for early-stage clients entering competitive markets, acting as a fractional product leader across multiple projects. Advised clients on business models, pricing strategy, and go-to-market fit.

Began as a business analyst and was quickly promoted after owning client delivery, learning the full product development cycle and internal coordination. Managed scope and delivery across multiple small-to-medium-sized client projects.

Obtained a Master's Degree in International Economics from Kharkiv National University of Economics. This program provided a comprehensive understanding of global economic principles and their applications.