Krystol Barrios
@krystolbarrios
Digital content creator with expertise in strategy and storytelling.
What I'm looking for
I am a digital content creator with a unique blend of strategy, storytelling, and stakeholder relationship management. My journey has taken me from leading customer experience initiatives at a SaaS startup to crafting engaging NHL content that resonates with millions. I thrive in high-stakes environments, where I can leverage my creative and operational skills to drive engagement and build trust.
In my recent role as a Digital Media Producer, I combined my passion for hockey with digital expertise to create compelling content that connects with fans worldwide. I specialize in crafting video highlights, designing eye-catching thumbnails, and managing YouTube content, all while employing SEO strategies and analytics to enhance engagement. My commitment to ensuring that every piece of content reflects the unique spirit of the game is at the core of my work.
Previously, as the Director of Customer Experience at Azalio, I developed strategies that significantly enhanced customer satisfaction and retention. By creating user-friendly websites and managing impactful social media campaigns, I was able to align our efforts with business goals while building strong relationships with stakeholders. My ability to collaborate across teams and analyze market feedback has been instrumental in driving growth and engagement.
Experience
Work history, roles, and key accomplishments
Digital Media Producer
NHL
Sep 2024 - Present (9 months)
Combined passion for hockey with digital expertise to create engaging content that connects with fans worldwide. Crafted video highlights, designed eye-catching thumbnails, and managed YouTube content, using SEO strategies and analytics to drive engagement.
Director of Customer Experience
Azalio
Mar 2022 - Present (3 years 3 months)
Developed strategies to enhance customer satisfaction and retention, including creating a user-friendly website and managing impactful social media campaigns. Conducted market research, analyzed feedback to identify opportunities, and collaborated across teams to align efforts with business goals.
Director of Customer Success & Content Manager
TW Coaching
May 2019 - Present (6 years 1 month)
Managed six course launches, creating graphics, workbooks, and onboarding materials to ensure consistency and impact. Developed scaling strategies, optimized sales funnels, and managed content across communities and YouTube, driving growth and engagement.
Education
Degrees, certifications, and relevant coursework
F.I.D.M.
Unknown, Product Development
Studied product development at F.I.D.M. from 2006 to 2008. The curriculum focused on the process of creating new products, from conception to market.
Availability
Location
Authorized to work in
Job categories
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