KJ Royal
@kjroyal
Growth-focused VP of Sales with expertise in SaaS revenue leadership.
What I'm looking for
I am a high-impact SaaS sales leader with a proven track record of scaling revenue from $1M to over $5M ARR. My expertise lies in building full-funnel go-to-market systems from scratch, focusing on outbound-led growth, AI-powered automation, and enterprise sales strategy. As a former founder/operator, I have experience selling across SMB, Mid-Market, and Enterprise segments, and I am known for maintaining a high win rate of 35% while driving product-market fit and closing high-stakes deals.
Currently, I serve as the Vice President of Sales at Revscale AI, where I successfully scaled the company from $1M to $5M in ARR, with a target of reaching $10M by the end of 2025. I spearheaded the go-to-market strategy, designed the sales funnel, and implemented outbound processes using AI agents. My leadership extends to building a robust sales team infrastructure and co-leading product development for a new suite of AI agents.
In addition to my role at Revscale AI, I co-founded Sprints, where I bootstrapped and scaled an AI product development and go-to-market agency from $0 to $2M in ARR in under a year. I am also a mentor at Techstars and the Founders Institute, sharing my knowledge in sales and go-to-market strategy. My passion for AI in sales and future work enablement drives my commitment to fostering growth and innovation in the industry.
Experience
Work history, roles, and key accomplishments
Vice President of Sales
Revscale AI
Jan 2022 - Present (3 years 6 months)
Scaled Revscale AI from $1M to $5M in ARR, targeting $10M ARR by EOY 2025. Closed deals across SMB, Mid-Market, and Enterprise segments, maintaining a 35% win rate.
Sales Partner → Strategic Growth Lead
Revscale AI
Jan 2020 - Dec 2022 (2 years 11 months)
Helped drive revenue from $1M to $2M in ARR prior to joining full-time. Sold across SMB and Mid-Market accounts as a full-cycle AE.
Co-Founder & Head of GTM
Sprints
Jan 2021 - Dec 2022 (1 year 11 months)
Bootstrapped and scaled AI product development and GTM agency from $0 to $2M in ARR in under 12 months. Led sales, GTM strategy, and operations for early-stage SaaS clients.
Education
Degrees, certifications, and relevant coursework
KJ hasn't added their education
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