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kirti wadhwaKW
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kirti wadhwa

@kirtiwadhwa

I build data-driven brand, content, and social campaigns that grow audiences and clients.

India
Message

I'm currently building social media strategy and integrated campaigns for Truemeds, Infinity Learn, Client Associates, and Evera Cabs at Ofactor Communications LLP. I lead content calendars, CRM integration, paid digital campaigns, SEO-led creative content, and offline brand collateral.

I've grown an academic institution's follower base 2.5x and doubled Instagram engagement through data-driven content strategy at The Vedica Scholars Programme for Women. I also created five marketing plans and used platform analytics to refine campaign performance.

At Nuvama Wealth Management, I acquired eight new clients through targeted email campaigns, presentations, and WhatsApp marketing. My work spans B2B and B2C brand management, client acquisition, market research, and cross-functional creative collaboration.

I've also delivered integrated campaigns for ABCEL, Organo Eco-habitat, and BSCPL, using market research, competitive analysis, and Designomics to uncover opportunities and strengthen campaign effectiveness.

Experience

Work history, roles, and key accomplishments

OL
Current

Brand Custodian (Account Manager)

Ofactor Communications LLP

May 2025 - Present (1 year 3 months)

Spearheaded social media strategy and content calendars for 4 brands, orchestrating end-to-end client campaigns including CRM integration, paid digital campaigns, and SEO-driven creative content development. Directed production of offline collaterals and collaborated with creative teams to optimize brand resonance.

Education

Degrees, certifications, and relevant coursework

TW

The Vedica Scholars Programme for Women

PGCM, General Management

2024 - 2024

Completed a PGCM in General Management from The Vedica Scholars Programme for Women in 2024.

Tech stack

Software and tools used professionally

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