Nishtha Sharma
@nishthasharma1509
Creative social media and content lead driving strategy, campaigns, and digital growth.
What I'm looking for
I am a self-taught creative professional and social media expert with a strong sense of design, content creation and campaign management. I specialize in developing and executing content strategies across social channels to drive engagement and growth.
At Traact Inc. (USA) I led content development, publishing, and evaluation while managing paid promotions on Google and LinkedIn and overseeing SEO. I maintained website and marketing collaterals and handled the company's presence on digital aggregator platforms.
I have hands-on experience with tools such as Hootsuite, Buffer, Iconosquare, SEMrush, Meta Business Suite, Twitter Analytics and WordPress, and hold certifications including Social Media Certified (HubSpot), Content Marketing Certified, and Google Ads Masterclass.
I have planned and executed content for large events (NASSCOM, Raisina Dialogue, Big Data & Analytics Summit) and campaigns (Intel AI For Youth), handled live tweeting, emailers and LinkedIn Pulse posts, and have freelanced for content and portfolio work. I seek to bring creative strategy and measurable results to an innovative, growth-oriented firm.
Experience
Work history, roles, and key accomplishments
Content Lead
Traact Inc.
Sep 2022 - Present (3 years 2 months)
Developed and implemented content strategy across social channels, managed website and marketing collateral content, and executed paid promotions on Google and LinkedIn to increase brand visibility.
Manager - Digital Media
AvianWE
Mar 2021 - Aug 2022 (1 year 5 months)
Led digital media initiatives including social strategy and campaign execution to drive engagement and reach across client accounts.
Assistant Manager - Social Strategy
AdGlobal360
Sep 2020 - Jan 2021 (4 months)
Supported social strategy development and execution, optimizing content performance and managing client social campaigns to improve engagement metrics.
Sr. Executive - Social Strategy
AdGlobal360
Nov 2018 - Aug 2020 (1 year 9 months)
Executed social content and community activities, tracked campaign performance, and contributed to strategy for multiple client projects.
Freelance Content Creator
PepperContent
Jul 2018 - Oct 2018 (3 months)
Produced written and visual content for clients across digital channels, delivering briefs on time and aligning assets with brand guidelines.
Social Media Research Executive
OMLogic Pvt Ltd
Aug 2017 - Jul 2018 (11 months)
Conducted social media research and monitoring to inform content and campaign decisions, supporting reporting and competitor analysis.
Brand Executive - Digital Solutions
Publicis Beehive
Aug 2016 - Jul 2017 (11 months)
Managed digital brand activities including content creation and campaign support to enhance client digital presence and event promotion.
Education
Degrees, certifications, and relevant coursework
Amity University
Master of Business Administration, Marketing
2014 - 2016
Master of Business Administration with specialization in Marketing completed between 2014 and 2016.
YMCA
Diploma, Interior Designing
2013 - 2014
Diploma in Interior Designing completed in 2013–2014.
Maya Academy of Advanced Cinematics
Bachelor of Arts, Animation & VFX
2010 - 2013
Bachelor of Arts in Animation & VFX completed from 2010 to 2013.
BVB's Mehta Vidyalaya
10+2, Higher Secondary
2008 - 2010
Completed higher secondary education (10+2) between 2008 and 2010.
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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