I seek a growth-focused Product Marketing role at a high-growth company where I can apply ABM, GTM, and data-driven content strategies to scale revenue and impact.
KK
Looking for a job
Kiran Keswani
@kirankeswani
B2B Product Marketer | 4+ yrs in life sciences & pharma APIs | GTM, ICP & positioning | Remote PMM roles | Healthtech & Scientific SaaS
IndiaWhat I'm looking for
I'm a B2B Product Marketer with 4+ years of experience building go-to-market strategy in the life sciences and pharma API space. My core strength is owning the full GTM cycle — defining ICPs and buyer personas, shaping competitive positioning, and building the messaging frameworks and sales enablement collateral. I built the ABM motion behind a territory that scaled from zero to INR 1.2 Cr in Year 1 to INR 5 Cr in Year 2, and led GTM for 5+ product launches end-to-end. I bring deep regulatory domain fluency (DMF, GMP, COA), which has made me the go-to liaison between R&D, Quality, and Sales in deals where technical credibility matters. I'm Google-certified in Digital Marketing & E-Commerce and HubSpot-certified in Inbound Marketing and Marketing Hub Software. I'm currently looking for remote Product Marketing Manager roles in life sciences, Healthtech, or vertical SaaS, where domain expertise and sharp positioning translate directly into pipeline and revenue impact.
Experience
Work history, roles, and key accomplishments
SL
Senior Marketing & BD Executive
Symbio Generics India Private Limited
Oct 2021 - Jul 2025 (3 years 9 months)
Built and scaled go-to-market strategy for pharma API products, owning ICP/persona development and messaging across 5+ launches. Drove ABM growth in a territory from ₹0 to ₹1.2 Cr in Y1 and ₹5 Cr in Y2, and collaborated with regulatory teams on DMF/GMP/COA to accelerate deal cycles.
DT
Biology Subject Matter Expert
Dimentics Info Tech
Sep 2020 - May 2021 (8 months)
Developed and refined Class 12 and undergraduate Biology study materials and concept notes, coordinating with designers and subject leads to deliver accurate, digitally-ready educational content on deadline.
Education
Degrees, certifications, and relevant coursework
GC
Google Career Certificates
Professional Certificate, Digital Marketing & E-commerce
Completed the Google Digital Marketing & E-commerce Certificate covering SEO, SEM, GA4, e-commerce management, and campaign analytics.
Bharati Vidyapeeth University, Pune
Master of Science, Biotechnology
Completed an M.Sc. in Biotechnology focusing on advanced topics in biotechnology and applied laboratory methods.
Bharati Vidyapeeth University
Master of Science, Biotechnology
Completed an M.Sc. in Biotechnology at Bharati Vidyapeeth University in Pune.
TJ
The IIS University, Jaipur
Bachelor of Science, Science
Completed a Bachelor of Science degree covering core science subjects with emphasis on biological sciences.
The IIS University
Bachelor of Science, Science
Completed a B.Sc. in Science at The IIS University in Jaipur.
HubSpot Academy
HubSpot Certified: Inbound Marketing, Inbound Marketing
Completed the HubSpot Certified Inbound Marketing certification through HubSpot Academy.
HubSpot Academy
HubSpot Certified: Marketing Hub Software, HubSpot Marketing Hub Software
Completed the HubSpot Certified Marketing Hub Software certification through HubSpot Academy.
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
IndiaAuthorized to work in
Salary expectations
1200k-1400k INR
Social media
Job categories
Skills
Go To Market StrategyAccount Based Marketing (ABM)Demand GenerationProduct Lifecycle ManagementStakeholder ManagementTechnical Content ExecutionLead NurturingFunnel OptimizationSearch Engine Optimization (SEO)Search MarketingGoogle AnalyticsData AnalysisReportingEmail Marketing AutomationActiveCampaignMarket AnalysisCompetitive AnalysisValue MessagingWorkflow AutomationCustomer Relationship ManagementCross Functional CollaborationGoogle AdsGoogle SheetsMicrosoft ExcelShopifyGTM StrategyProduct LaunchMessaging And PositioningSales EnablementMarket DevelopmentICP TargetingMarket SegmentationCustomer InsightsCross SellUpsellSales Cycle ManagementSEOSEMExcelOne PagerPitch DecksCompetitive IntelligenceHubSpot CRM
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