Open to opportunities

KIM CHAU PHAN

@kimchauphan

Message

I am a marketing and e‑commerce leader driving growth with data-driven content strategies.

Vietnam

Message

What I'm looking for

I am looking for a mid-to-senior role where I can build data-driven content and CRM systems, lead teams, and scale e-commerce growth in a collaborative, impact-focused company.

I am a data-driven marketing and e‑commerce leader with five years of experience building sustainable marketing systems that foster long-term customer relationships and automate prospect acquisition. I combine creative content, CRM automation, and analytics to turn customer pain points into repeatable buying decisions.

I have founded and run a solo digital platform project that acquired 500 customers and reached 65K YouTube views, led marketing teams to deliver +30% QoQ and +290% YoY online sales growth, and developed CRM solutions adopted by top sellers that significantly improved buyer KPIs and retention.

Experience

Work history, roles, and key accomplishments

Current

Founder (Solo Project)

Current

Trau Ham Hoc

Aug 2024 - Present (1 year 1 month)

Founded and launched a Google Sheets–based data management system for SMBs, acquiring 500 customers and reaching 65K YouTube views to drive content-led acquisition.

Google Sheets Data Visualization Content Creation Strategic Planning A B Testing YouTube Analytics

CRM Project Manager

Sablanca

Jul 2021 - Dec 2021 (5 months)

Audited customer experience and implemented CRM improvements including a Zalo chatbot, a unified 360° customer view, and a CRM dashboard to enable data-driven optimization.

CRM Dashboarding Data Analysis Automation)Customer Experience

Marketing Team Lead

Lilya

Feb 2017 - Mar 2019 (2 years 1 month)

Led communications and a customer loyalty program for a women's clothing brand, creating monthly campaigns and loyalty initiatives to drive repeat purchases and maintain consistent brand messaging.