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@chil
Recent marketing graduate with a passion for digital content strategy.
I am a recent graduate from the National Economic University, where I earned a Bachelor's degree in Marketing Management with a GPA of 3.40/4.00. My academic journey has been complemented by internships at prominent companies like HG Holding and Alpha Book, where I developed sector knowledge and honed my skills in communication, negotiation, and analytical thinking. I am eager to leverage my education and experiences to contribute to a market-leading company.
In my most recent role as a Marketing Manager at Phu Gia Company, I lead the B2B marketing strategy for premium Vietnamese handicrafts, targeting luxury cruise brands. I have successfully developed tailored marketing materials and established long-term partnerships with cruise operators, significantly increasing corporate orders. My experience in content creation, social media management, and campaign development has equipped me with the tools to enhance brand visibility and customer engagement across various platforms.
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Work history, roles, and key accomplishments
Phu Gia Company
Sep 2024 - Present (1 year 2 months)
Led B2B marketing strategy for premium silver and gold Vietnamese handicrafts, targeting luxury cruise brands. Developed tailored product catalogs and high-impact marketing materials to showcase cultural value and craftsmanship to international clients. Established and nurtured long-term partnerships with cruise operators, contributing to significant growth in corporate orders and repeat business.
Ninety Six Digital Agency
Jul 2024 - Present (1 year 4 months)
Developed and executed content strategies for diverse industries including restaurants, nail salons, and clothing stores in Germany, ensuring brand consistency. Managed and optimized social media content across Instagram, Facebook, and TikTok, increasing brand visibility and engagement. Designed marketing campaigns for promotions and new product launches, utilizing engaging visuals and storytellin
HG Holding
Dec 2023 - Present (1 year 11 months)
Developed engaging content strategies for digital platforms, significantly enhancing brand awareness and customer engagement. Managed and optimized content across Facebook, Instagram, and YouTube, boosting user interaction and audience growth. Designed and executed interactive campaigns, including contests and live sessions, to foster community engagement.
Alpha Books Joint-Stock Company
Oct 2022 - Present (3 years 1 month)
Wrote, reviewed, edited, and updated content for the company's social media platforms. Created graphic designs for book content, enhancing visual appeal and engagement.
Toravy Japan Limited Company
Jan 2019 - Present (6 years 10 months)
Participated in recruitment and dismissal processes, streamlining HR operations. Developed and implemented strategies to enhance workplace efficiency and achieve organizational goals.
Degrees, certifications, and relevant coursework
Bachelor's Degree, Marketing Management
Grade: 3.40/4.00
Graduated with a 3.40/4.00 honors degree in marketing management. Undertook internships at big companies such as HG Holding and Alpha Book, developing sector knowledge and gaining hands-on experience. Expanded transferable skills including commercial awareness, communication, negotiation, and analytical skills.
High School Diploma, General Studies
Attended Nguyen Hue High School for Gifted Students.
Software and tools used professionally
You can contact Chi and 90k+ other talented remote workers on Himalayas.
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