Tung Anh Do
@tunganhdo
Marketing manager driving brand strategy into integrated campaigns and hands-on content that performs.
What I'm looking for
I’m a Marketing Manager with 8+ years spanning brand strategy, integrated campaign execution, and hands-on content creation. I plan go-to-market campaigns, write the copy and briefs, and track performance myself—comfortable building and operating lean marketing functions with no layers between me and founders or directors.
I’ve owned strategy and execution across FMCG, real estate, education, and non-profit, ramping up quickly in new industries. Highlights include planning ~VND 15B campaign budgets (~15B VND/year), growing communities to 650K+ (summary), and driving pipeline of 10B+ VND revenue (summary), while negotiating KOL partnerships and directing creative agencies to stay on-strategy.
Most recently, I expanded from Brand Consultant to Operations Manager (Green School · English Center), maintaining content/messaging guidelines and running end-to-end marketing campaigns and customer events. Earlier, I led communications for Vietnam Global Outreach (reporting to the Board) and grew community to 87,900+ Facebook followers and 562,000+ TikTok views in H1 2024, plus improved organic search authority from 9 to 14.
Experience
Work history, roles, and key accomplishments
Operations Manager
Green School - English Center
Sep 2025 - Present (10 months)
Reviewed and expanded brand positioning and messaging, then took over full operations management for the English center. Planned end-to-end marketing campaigns and customer-facing events and maintained content and messaging guidelines.
Social Media Consultant
Fulbright School of Public Policy & Management
Jun 2025 - Jan 2026 (7 months)
Built and ran TikTok and Instagram channels from scratch, writing and producing all content for prospective graduate students. Grew audience views and delivered quarterly performance reporting plus a 6-month growth roadmap.
Communication & PR Team Leader
Vietnam Global Outreach
Jan 2024 - Jan 2025 (1 year)
Led integrated communications across press/PR, digital, social, and offline events while reporting directly to the Board of Directors. Wrote and directed content that grew the community and improved organic search authority.
Brand Manager
AMD Modular JSC
Nov 2021 - Nov 2023 (2 years)
Owned end-to-end go-to-market for a new product line, including positioning, content, and campaign execution, generating qualified leads and revenue within 3 months. Managed a marketing budget and directed a KOL partnership and creative agency, while planning branded events and exhibitions.
Brand Manager
Vietconnection Import & Export Ltd
Mar 2020 - Oct 2021 (1 year 7 months)
Owned brand and product marketing for international baby and maternity brands in partnership with Sales and Trade teams. Planned and executed DOOH placements, conducted market research and positioning, and managed performance marketing across e-commerce platforms.
Digital Marketing Executive
Intercomms Vietnam JSC
Aug 2019 - Feb 2020 (6 months)
Managed brand presence and wrote B2B content across Facebook, LinkedIn, website, and email for a technology solutions company. Created marketing collateral including pitch decks and sales kits to support lead generation and partnerships.
Education
Degrees, certifications, and relevant coursework
Diplomatic Academy of Vietnam
Bachelor of Arts, International Communication & Culture
2014 - 2018
Earned a B.A. in International Communication & Culture from the Diplomatic Academy of Vietnam from 2014 to 2018.
Markus Marketing School
Marketing Thinking, Marketing
2018 -
Completed the Marketing Thinking program at Markus Marketing School in 2018.
Plato Brand Academy
Actionable Marketing, Marketing
2021 -
Completed the Actionable Marketing program at Plato Brand Academy in 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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