At Allshores, I manage a $30M+ ARR portfolio across more than 400 SMB-to-enterprise clients. I’ve secured 40+ enterprise renewals through pricing reviews, renewal discussions, and benefits strategy conversations.
At X (Formerly Twitter), I personally closed $100K in SMB advertising deals in Q2 2025 and built a $600K+ active sales pipeline in 2024. I also led and coached 15 ad sales professionals supporting approximately 3,500 SMB advertiser accounts.
My work at X included helping drive 130% team quota attainment and expanding an advertiser’s daily spend from $125 to $1,500 while improving return on ad spend from 2–3x to 4–5x. I built CRM forecasting models and Tableau dashboards that supported data-driven recommendations associated with a 28% increase in mid-market client retention.
Earlier, at Toronto Water and Air, I expanded the commercial sales pipeline by 30% and increased monthly recurring revenue by 40%. At The-Artist, I developed campaigns across Google Ads, Meta Ads, and TikTok Ads that achieved a 2.8x conversion improvement.
