Kevin Joseph
@kevinjoseph
Head of Growth Marketing building AI-native demand engines and RevOps to drive predictable pipeline.
IndiaWhat I'm looking for
I’m a full-cycle growth leader who combines traditional GTM fundamentals—brand positioning, Inbound Marketing, and high-fidelity distribution—with modern AI-native automation and RevOps architecture. I specialize in bridging the gap between complex products and scalable revenue pipelines across High-Growth FinTech, SaaS, Manufacturing, and Global B2B markets.
In my current role as Head of Growth Marketing at Verdantis, I architect and lead a comprehensive GTM transformation that powers record-breaking pipeline performance across Energy, Mining, and Mfg sectors. I designed and manage a framework delivering $25M+ in Opportunity-Qualified Pipeline—the highest in company history—while leading a cross-functional team of 6+ SDRs and 3+ marketing professionals to execute multi-channel demand generation.
Before this, at Drip Capital I orchestrated global inbound + demand generation and helped generate a $250M+ Disbursement Pipeline for US supply chain finance, along with $80M+ in actual disbursements. I’ve also led growth across industrial and manufacturing contexts—building an OQP from $0.5M to $25M+ at FurnitureRoots, scaling organic and PPC at Growisto, and starting in enterprise relationship management at Tata Capital Ltd—so I bring both strategic rigor and systems-level execution to how teams build ROI-focused, long-term brand moats.
Experience
Work history, roles, and key accomplishments
Architecting and leading a comprehensive Go-to-Market (GTM) transformation for an Industrial SaaS specialist by building a high-fidelity, automated revenue engine that drives predictable growth across the Energy, Mining, and Mfg sectors.
Current Impact & Focus:
Record-Breaking Pipeline Architecture: Designed and currently managing the GTM framework that delivered $25M+ in Opportunity-Qualified
Drip Capital [YCombinator '17]
The Mission:
Orchestrated global inbound and demand generation engines for a leading FinTech provider specializing in cross-border Supply Chain Finance (SCF).
Focused on scaling revenue-linked traffic and high-intent lead acquisition across the US, Canada, and India markets.
Key Achievements & Impact:
High-Velocity Pipeline Generation: Architected the global i
Growth Head @ FurnitureRoots
Jun 2020 - Jan 2022 (1 year 7 months)
Revamped the company's digital presence through both paid & organic initiatives, namely;
ORGANIC
1. Generated a 500% YoY increase in organic visibility through a slew of internationalization, local SEO & sitewide technical SEO implementations on a bootstrapped budget
2. Secured rankings for highly relevant & focused "money" search terms with bulk & recurring buying potential, ultimately resulti
Growth Head
FurnitureRoots
Jun 2020 - Jan 2022 (1 year 7 months)
Revamped FurnitureRoots’ digital presence through paid and organic initiatives, including internationalization and technical SEO. Set up tracking and automated localization workflows, and ran Google search ad campaigns and A/B testing to improve conversions.
Took up managerial roles for;
1. Managing SEO & SEM initiatives for a slew of clientele in BFSI, manufacturing, technical, wholesale & publication industries
2. Strategized & oversaw the execution of technical SEO, on-page SEO & off-page SEO of several renowned mid-size startups & digital platforms both domestic & abroad
3. Liasoned with the developer team for a range of MarTech initiatives ra
Managed high-value corporate relationships and debt syndication for renewable energy and cleantech projects. This role served as my foundational entry into the world of complex, high-ticket B2B transactions and enterprise-level stakeholder management.
Key Responsibilities & Foundational Learning:
High-Stakes Relationship Management: Responsible for maintaining and growing a portfolio of corporat
Relationship Manager
Tata Capital Ltd
Jul 2017 - Nov 2018 (1 year 4 months)
Managed high-value corporate relationships and debt syndication for renewable energy and cleantech projects. Coordinated with internal credit/risk teams across the enterprise sales process from prospecting to credit appraisal and disbursement.
Education
Degrees, certifications, and relevant coursework
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
BBA - Bachelor of Business Administration, Specialized Sales
2015 - 2017
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Bachelor of Business Administration, Specialized Sales
2015 - 2017
Earned a BBA with a specialization in Sales. Completed coursework focused on developing sales and business fundamentals.
SIES College of Arts, Science & Commerce SION(W)
High School Diploma, International Business/Trade/Commerce
2012 - 2014
SIES College of Arts, Science & Commerce
High School Diploma, International Business/Trade/Commerce
2012 - 2014
Completed a high school diploma with coursework in international business, trade, and commerce.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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