Keith Fleming
@keithfleming
I build leadership development systems that improve performance, revenue, and retention.
United StatesWhat I'm looking for
I've built learning, onboarding, coaching, and performance systems at ADP/Cobalt, Solera/AutoPoint, DealerCMO, Gubagoo, and DME Delivers. My work translates complex business and people challenges into practical frameworks, curriculum, playbooks, and repeatable operating practices.
At Gubagoo, development and execution systems supported growth from approximately $20M to $42M, approximately 95% retention, and a $400M strategic acquisition. At DME Delivers, I led company-wide onboarding and performance development that helped grow revenue from approximately $16M to $19.36M in one year while improving EBITDA margin from approximately -2% to 10%.
Through The Realignment Codeā¢, I've advised 35 companies across SaaS, B2B services, AutoTech, CRM, fulfillment, supply chain, and digital marketing. I bring 20+ years of facilitation, manager coaching, LMS implementation, and leadership development focused on measurable behavior change.
Experience
Work history, roles, and key accomplishments
Founder | Leadership, Learning & Performance Advisor
The Realignment Code
Jan 2021 - Present (5 years 7 months)
Created practical frameworks, assessments, and development experiences focused on leadership, behavior, identity, performance, and organizational alignment. Advised 35 companies across SaaS, B2B services, AutoTech, CRM, fulfillment, supply chain, and digital marketing.
Chief Revenue Officer | Sales & Customer Success Leader
DME Delivers
Jan 2021 - Dec 2023 (2 years 11 months)
Designed and led company-wide onboarding, coaching, and performance-development initiatives across Sales, Marketing, Customer Success/Account Management, and Operations. Built repeatable curriculum, training modules, process maps, SOPs, job aids, playbooks, role expectations, and coaching frameworks to create consistent behaviors across the customer lifecycle.
Executive Vice President, Sales & Operations
Gubagoo
Jan 2018 - Dec 2021 (3 years 11 months)
Led learning, onboarding, coaching, and performance enablement across Sales, Marketing, Account Management/Customer Success, and customer-facing chat operations. Designed an integrated development ecosystem of curricula, playbooks, SOPs, exercises, manager coaching frameworks, and role-based learning aligned to common customer journeys and standards.
Vice President, Sales & Marketing
DealerCMO
Jan 2017 - Dec 2018 (1 year 11 months)
Designed and implemented the sales learning and performance-development framework, including onboarding, curriculum, methodology, coaching standards, SOPs, process maps, playbooks, and job aids. Selected and implemented HubSpot CRM, embedding standardized process, language, methodology, workflow, and performance expectations into the daily operating environment.
Vice President, Sales
Solera / AutoPoint
Jan 2014 - Dec 2017 (3 years 11 months)
Built and scaled learning, onboarding, sales development, and performance systems supporting a geographically distributed organization operating across 80 countries. Designed curriculum, methodology, LMS modules, lessons, videos, exercises, coaching resources, SOPs, and standardized processes for consistent adoption across markets.
National Sales Manager & Corporate Sales Trainer
ADP / Cobalt
Jan 2004 - Dec 2014 (10 years 11 months)
Served as a national sales leader and corporate trainer for approximately 10 years, designing and delivering continuous development programs for sales professionals, managers, Account Management, Marketing, and related customer-facing teams. Authored the company's first comprehensive sales training manual, establishing a standardized methodology, process, language, behaviors, tools, and performanc
Education
Degrees, certifications, and relevant coursework
National Institute of Broadcasting
Certificate, Communications
Certificate in Communications from the National Institute of Broadcasting.
Entiat High School
Certificate, Education
Coaching-TIGI Conditional Teaching Certificate from Entiat High School.
Washington State University
Bachelor of Arts, Sociology
Activities and societies: NCAA Division I Student-Athlete
Bachelor of Arts in Sociology from Washington State University.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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