Keila Alexis
@keilaalexis
I turn consumer and media research into revenue-driving sales and market insights.
What I'm looking for
At LG Ad Solutions, I support sales enablement through audience and market insights, handling 390 sales insight requests in 2025 and contributing to $134M in revenue. I build geo-targeted narratives for regional teams around sports, seasonal activations, and inclusion-focused initiatives.
I redesigned workflows for more than 80 Audience Profiles, using Google Apps Script and structured data preparation to automate slide generation and accelerate turnaround. I also led Audience Profile expansion for Australia and Brazil, strengthening consistent market storytelling for international sales teams.
Previously at Vevo, I interpreted MRI-Simmons, ComScore, GWI, and Kantar data to understand linear and digital viewership trends across global markets. My analyses supported enterprise pitches, helped win three or more major advertisers, and informed Vevo's first local-market ad product across 12+ major US markets.
I translate syndicated research into actionable recommendations for media, technology, and consumer brands, from audience segmentation and campaign analysis to go-to-market strategy and revenue growth.
Experience
Work history, roles, and key accomplishments
Consumer Insights Manager
LG Ad Solutions
May 2023 - Present (3 years 3 months)
Supported 390 sales insight requests in 2025, contributing to $134M in revenue through insights-led sales enablement. Delivered geo-targeted audience and market insight decks for regional sales teams and led Audience Profile expansion for Australia and Brazil.
Senior Analyst
Vevo LLC
Nov 2018 - May 2023 (4 years 6 months)
Interpreted syndicated data to analyze linear and digital viewership trends across global markets, delivering monthly insights to leadership. Supported sales and marketing teams with custom analyses and case studies, contributing to wins with 3+ major advertisers.
Education
Degrees, certifications, and relevant coursework
Full Sail University
Master of Science, Digital Marketing
Pursued a Master of Science in Digital Marketing, graduating in 2023.
Cornell University
Bachelor of Arts, Economics
Earned a Bachelor of Arts in Economics with a minor in Inequality Studies in 2017.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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