KRKartikey Rai
@kartikeyrai
Senior Product Analyst driving growth with analytics, A/B testing, and AI automation.
IndiaWhat I'm looking for
I am a Senior Product Analyst with 7+ years of experience scaling global apps across 12 markets, focused on driving activation, retention, and revenue through data-driven product decisions. I specialize in Mixpanel, Firebase A/B Testing, BigQuery, GA4, Power BI, SQL, Python, and AI automation.
At P&G Pampers Club I led end-to-end analytics, lifting install-to-sign-in by 8%, owning 15+ Mixpanel dashboards and running 20+ Firebase experiments that informed the global roadmap. I have migrated GA4 for 90+ properties, built SQL-to-Power BI dashboards for executive stakeholders, and automated reporting with BigQuery and GitHub DAGs to halve manual effort.
I combine technical rigor (ETL, large-scale SQL, Python/R pipelines) with product and growth instincts—optimizing funnels, running experiments, and delivering measurable lifts (install-to-sign-in +8%, feature adoption +12%, conversions +7%). I prioritize fast, accurate insights and apply generative AI/LLM tools to accelerate decision-making.
Experience
Work history, roles, and key accomplishments
Senior Product Analyst
MSE Technology
Feb 2025 - Present (9 months)
Led analytics for the Pampers Club Rewards App across 12 markets, lifting install-to-sign-in by 8% and enabling 12% feature adoption via 20+ A/B tests; automated reporting workflows to cut manual effort 50%.
Senior Data & Insights Analyst
Moneygram International
May 2023 - Jan 2025 (1 year 8 months)
Led GA4 migration for 90+ properties preserving 99.8% attribution, implemented GDPR cookie consent, and built SQL-to-Power BI KPI dashboards that reduced bounce rates 5–10% and supported 8% YoY growth from A/B tests.
Deputy Manager, ECommerce Analytics
Max Life Insurance
Sep 2021 - May 2023 (1 year 8 months)
Built data-lake and ran 10+ A/B tests that increased conversions 7%; created Google Data Studio and Hotjar dashboards and developed Python/R ETL pipelines reducing data-prep time 60%.
Data Analyst
Meredith Corporation
Dec 2020 - Aug 2021 (8 months)
Built Sisense/Periscope dashboards for 50+ stakeholders and performed BigQuery analysis on multi‑TB datasets, improving load times by 40%.
Data Analyst Intern
Trell Experiences
May 2020 - Sep 2020 (4 months)
Developed ReDash and ClickHouse dashboards adopted by the CMO and automated MIS reporting for co‑founders, improving reporting cadence.
Analyst / Software Engineer
Capgemini India
Jun 2017 - Jun 2019 (2 years)
Built Python/Pandas validators and RapidMiner ML models and automated 12 Selenium tests, reducing regression testing time by 70%.
Intern
Expertmile.com
Apr 2014 - Jun 2014 (2 months)
Built a responsive UI and executed social and email campaigns to support user acquisition and engagement.
Education
Degrees, certifications, and relevant coursework
IBIndian School of Business
Advanced Management Program in Business Analytics, Business Analytics
2023 - 2023
Completed the Advanced Management Program in Business Analytics at the Indian School of Business in 2023.
MUMumbai University
Master of Management Studies, Finance
Grade: B+
Master of Management Studies in Finance from Mumbai University.
MUMumbai University
Bachelor of Science, Computer Science
Grade: 63.1%
Bachelor of Science in Computer Science from Mumbai University.
International General Certificate of Secondary Education (IGCSE) O Level
IGCSE O Level, Secondary Education
Grade: 76.4%
Completed IGCSE O Level examinations with an overall score of 76.4%.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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