Shikha Jain
@shikhajain1
Analytics leader driving revenue growth through experimentation, PLG insights, and data infrastructure.
What I'm looking for
I am an Analytics Lead with 8+ years of experience driving pricing, retention, and product-led growth analytics for SaaS products. I focus on experiment-driven insights and data infrastructure to influence executive decisions and revenue outcomes.
At my current role I led PLG analytics that produced double-digit lifts in MRR and retention through churn modeling, upsell experiments, and lifecycle optimization. I also improved onboarding completion and MAUs while establishing standardized event tracking and instrumentation frameworks.
I build scalable analytics stacks and data pipelines—Snowflake, Fivetran, and reverse ETL (Hightouch)—and create self-serve dashboards to reduce ad-hoc requests and increase data-driven decision-making. I partner closely with CXOs and cross-functional teams to set OKRs and KPI frameworks.
I mentor junior analysts on experiment design, SQL best practices, and insight storytelling, and I have a track record of improving CAC efficiency, CTRs, and retention through targeted experimentation and collaboration with ML and product teams.
Experience
Work history, roles, and key accomplishments
Analytics Lead
SignEasy
Nov 2023 - Present (2 years 3 months)
Owned PLG analytics and experimentation that drove an 11% MRR uplift and 16% MoM retention improvement; improved onboarding completion by 21% and MAUs by 14% through lifecycle optimization and churn modeling.
Product Analyst
Instawork
Jan 2022 - Jun 2023 (1 year 5 months)
Owned product analytics for onboarding, pricing, and dispatch, driving a 23% retention uplift and reducing dispatch drop-offs by 37% via rapid experimentation and booking score model deployment.
Senior Data Analyst
SignEasy
Apr 2019 - Dec 2021 (2 years 8 months)
Built end-to-end analytics stack (Mixpanel, Chargebee, ChartMogul, HubSpot) and led cross-functional reviews across 50+ KPIs, increasing data-driven decision-making by 35%.
Business Ops Associate
Squadstack
Nov 2017 - Dec 2018 (1 year 1 month)
Reduced website bounce rate by 23% and increased homepage views 17% MoM while improving SLA/TAT ~26% through funnel analysis, UX optimization, and real-time dashboards.
Education
Degrees, certifications, and relevant coursework
Jaypee University of Engineering and Technology
Bachelor of Technology, Electronics Engineering
2013 - 2017
Completed a Bachelor of Technology in Electronics Engineering from 2013 to 2017, focusing on core electronics and engineering fundamentals.
Availability
Location
Authorized to work in
Social media
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