kartikay johari

I am an experienced Product & Marketing Specialist with 3.5+ years of experience in the health tech and education domains. Throughout my career, I have demonstrated expertise in Tech Product Management, Scrum, and Market Research. I have a proven track record of curating strategic product roadmaps and leading cross-functional teams to ensure the on-time delivery of products.

At Redcliffe Labs, I have made significant contributions to the consumer side of the business. I built a loyalty program that improved the repeat rate by 20%. Additionally, I revamped the cart journey, resulting in a 9% reduction in drop-off. I also created a prescription reader and package selector to enhance the user experience and increase the average order value by 25%. Furthermore, I curated WhatsApp bot flows to streamline the booking process and provide instant support, saving valuable time and resources.

During my time at Internshala, I focused on monetizing the platform's key user base. I introduced features such as Premium filters, Internship Bookmark, and Sample cover letters, which generated an additional revenue of ₹25 lacs per month. I also implemented automated push notifications based on user behavior, resulting in a 20% increase in click-through rates. Moreover, I improved the quality of applications for employers by providing personalized internship recommendations to relevant students via email and WhatsApp.