Gonika Batra
@gonikabatra
Product marketing professional specializing in creator-brand partnerships, growth, and data-driven marketing.
What I'm looking for
I am a results-oriented product marketing executive with hands-on experience building platforms that streamline creator-brand collaborations, leading creator onboarding, and managing client relationships. I combine marketing leadership with data analysis—creating dashboards in Power BI, optimizing content and social presence, and driving measurable reach and engagement.
I have led teams across campus and industry initiatives, secured partnerships and placement leads for 50+ students, and contributed to award-winning projects and events. I prioritize strategic growth, clear communication, and collaborative leadership to deliver impact for organizations and creators.
Experience
Work history, roles, and key accomplishments
Marketing Manager
Uplifters
Led marketing initiatives, increased social media reach by 150%, developed partnerships, created and optimized content, and produced Power BI dashboards and reports to inform strategy.
Product Marketing Executive
MyWall
Supported business strategy and market research to build a platform streamlining creator-brand collaborations; led a team handling creator onboarding and managed client relationships.
Education
Degrees, certifications, and relevant coursework
Netaji Subhas University of Technology
Bachelor of Business Administration, Business Administration
2021 -
Grade: 8.72 CGPA
Activities and societies: Placement Coordinator (Training and Placement Cell), Executive committee member (Enactus), Secretary (Capella Dance Society); project work in marketing, research, and data analysis.
Pursuing a Bachelor of Business Administration with a CGPA of 8.72, focusing on business fundamentals and practical projects.
Bright Scholar Senior Secondary School
Class XII (CBSE), Senior Secondary
2020 - 2021
Grade: 96.2%
Completed Class XII (CBSE) with an aggregate of 96.2% focusing on higher secondary curriculum.
Bright Scholar Senior Secondary School
Class X (CBSE), Secondary
2018 - 2019
Grade: 95.2%
Completed Class X (CBSE) with an aggregate of 95.2% demonstrating strong academic performance.
Availability
Location
Authorized to work in
Job categories
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