KADE SERVICE
@kadeservice
Marketing Maven, Fraud Fighter, Tech Tinkerer, and Social Media Savant. - Kade, At Your Service
What I'm looking for
As a seasoned professional with over a decade of experience in digital marketing, communications, and fintech, I excel in transforming brands and leading high-performing teams to success. My unique blend of creativity, data-driven strategy, and ability to foster connections has allowed me to deliver results that matter.
With a strong background in marketing, communications, and fintech, I have collaborated with executive teams of leading industry startups and small companies to tackle strategic and operational challenges. My expertise spans SEO, AI & Machine Learning, Content Marketing, Adaptability, Strategic Thinking, UI/UX Design, Email Marketing & CRM, Marketing Automation, Empathy, Influence, Graphic Design, Video Production & Editing, Problem-Solving, Active Listening, ADHD, Data Analytics, Social Media Management Tools, Creative Thinking, and Communication.
Outside of the office, I enjoy exploring new cultures, diving into philosophy, and embracing the latest marketing trends. I am adaptable, innovative, and always curious, with a passion for delivering results that matter.
Experience
Work history, roles, and key accomplishments
SR. Financial Crime Analyst
BMO FINANCIAL GROUP
Jul 2018 - Present (6 years 10 months)
Uncovered and mitigated sophisticated financial fraud patterns through advanced data analysis, reducing customer losses by 25% annually. Developed and implemented new detection protocols, enhancing the bank’s overall security measures.
Marketing and Brand Strategist
Tutoring Center
Jul 2016 - Present (8 years 10 months)
Spearheaded the rebranding initiative for a leading tutoring center, resulting in a 40% increase in customer base within the first year. Secured significant government funding to provide specialized tutoring services for students with special educational needs, enhancing community impact and service range.
Consultant
KADE
Jul 2016 - Present (8 years 10 months)
Collaborated with executive teams of leading industry startups and small companies to tackle strategic and operational challenges. Leading a consultancy practice focused on helping clients navigate the digital landscape, enhance their brand presence, and achieve substantial growth through strategic marketing initiatives.
Music Promotion and Social Media Manager
Emerging Singer and Band
Jul 2016 - Present (8 years 10 months)
Developed and executed a dynamic social media strategy for an emerging singer and band, resulting in a 200% increase in online presence and follower count within six months. Secured prestigious airtime on major radio stations and a featured performance slot at a Black History Month gala, significantly boosting their profile and audience reach
Event Planner and Coordinator
Just for Laughs Gala – Montreal
Jul 2016 - Present (8 years 10 months)
Orchestrated the planning and execution of the PK Subban closing party for the Just for Laughs Gala, attended by high-profile guests, sponsors, and media, resulting in a 25% increase in social media engagement and extensive positive media coverage.
PR Consultant
Women's Empowerment Club to Global Magazine
Jul 2016 - Present (8 years 10 months)
Transformed a local women's club into a globally recognized magazine by leading high-profile events and strategic PR efforts, resulting in a significant expansion of its reach and impact. Enhanced the visibility and influence of women in business through targeted event planning and compelling storytelling.
Chief Marketing Officer
ROTAS WEB3
Mar 2022 - Dec 2022 (9 months)
Transformed the marketing division, redefining departmental roles and responsibilities, leading to a 60% increase in website traffic and a 30% rise in lead generation. Identified talent gaps and reconstructed the team structure to optimize performance.
Marketing & Public Relations Manager
CLUBMED
May 2017 - Jun 2018 (1 year 1 month)
Led the development and execution of successful marketing and PR campaigns, achieving a 25% increase in bookings and a 15% increase in revenue for Club Med Resort in the Dominican Republic. Secured over 50 media placements in top-tier outlets, increasing reach to over 20 million potential customers and boosting website traffic by 30%.
Communications Consultant & Website Strategy Advisor
Jul 2016 - Present (8 years 10 months)
Revamped the company’s website design and communications strategy, significantly enhancing its appeal to a younger demographic and increasing engagement. Successfully boosted market share through strategic messaging and innovative digital marketing campaigns.
Education
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KADE hasn't added their education
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