Open to opportunities

Jordan Sojnocki

@jordansojnocki

Message

Digital marketing delivery leader driving web operations and Agile execution.

Canada

Message

What I'm looking for

I’m seeking a senior role leading digital marketing delivery or operations where I can combine Agile project leadership, web delivery, and MarTech integration to improve workflow efficiency and deliver high-performing digital assets.

I am a strategic digital marketing and web delivery leader with 10+ years bridging marketing strategy, technical execution, and cross-functional program management. I have led end-to-end delivery for enterprise clients, overseen web development workflows, managed QA and UX optimization, and served as Scrum Master across marketing-related development projects.

I founded and led Generation Digital Corp., directing WordPress builds, integrations with analytics and CRM platforms, and multi-channel campaigns that earned industry recognition. I have held senior marketing leadership roles, driven partner education programs for IBM, and delivered measurable campaign and operational improvements across enterprise marketing ecosystems.

Experience

Work history, roles, and key accomplishments

Current

Associate Director, Digital Marketing

Current

Generation Digital Corp.

Jun 2015 - Present (10 years 7 months)

Lead digital marketing delivery and technical execution for enterprise clients, directing web development, marketing operations, QA, and Agile delivery; managed WordPress loyalty platforms serving 1,000+ users and delivered partner marketing programs for IBM.

Digital Marketing Operations Agile Project Management WordPress QA Testing HTML CSS JavaScript Marketing Automation Analytics

Chief Marketing Officer

Unifai Solutions Inc.

Dec 2017 - Sep 2022 (4 years 9 months)

Oversaw branding, digital messaging, and marketing operations for a technology services firm; led campaign execution, partner initiatives, and contributed to successful international bids recognized by the Canadian Trade Commissioner Service.

Marketing Strategy Branding Campaign Management Project Planning HubSpot Partner Marketing Analytics Stakeholder Management

Client Executive

Able-One Systems Inc.

Sep 2013 - May 2015 (1 year 8 months)

Managed sales cycles and technical RFPs for mid-market clients, coordinating technical teams to scope solutions and achieving top performance in IBM sales competitions.

Client Management Sales Strategy CRM Presentation Skills

Events Coordinator

102.3 BobFM

Jul 2011 - May 2013 (1 year 10 months)

Represented the station at live events and executed promotional marketing and social media engagement initiatives to drive community presence.

Event Coordination Promotion Social Media Community Engagement Content Creation

Marketing Coordinator

Budweiser Gardens

Jan 2010 - May 2012 (2 years 4 months)

Led a team of 12 interns to design guerilla marketing strategies that increased ticket sales and supported arena event promotion efforts.

Team Leadership Event Marketing Promotion Campaign Execution Guerrilla Marketing

Education

Degrees, certifications, and relevant coursework

Western University

Bachelor of Management & Organizational Studies, Consumer Behavior

2009 - 2013

Activities and societies: Involved in marketing projects including BlackBerry Torch launch strategy and leadership roles in student initiatives.

Completed a Bachelor of Management & Organizational Studies with a focus on Consumer Behavior, covering marketing, organizational studies, and consumer insights.