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Joline Martin

@jolinemartin

Fractional Chief People Officer at Martin HR & Notary Services, LLC, building compensation frameworks and People infrastructure for scaling companies.

United States

Message

At Martin HR & Notary Services, LLC, I serve as the senior-most People leader for founder-led and venture-backed companies. I build compensation and level frameworks, advise executives on workforce structure and compliance, and lead HRIS implementations.

At BrandYourself, I built People infrastructure from the ground up and served as the top People leader through growth from roughly 30 to 120 employees and acquisition by Array. Across a fully distributed workforce, retention improved by 50% and engagement by 30%.

At Flowhub, I rebuilt the benefits program, reducing spend by 30% while improving coverage, and overhauled HR technology to save $60K+ annually. At Tyoga Container Company, I rebuilt onboarding, offboarding, and compliance processes and established ADP as the single source of truth.

Experience

Work history, roles, and key accomplishments

Current

Founder and Fractional Chief People Officer

Current

Martin HR & Notary Services, LLC

Dec 2015 - Present (10 years 10 months)

Provides fractional People leadership for founder-led technology and SaaS clients, owning compensation architecture, org design, performance frameworks, benefits, and compliance. Advises on multistate and multi-country worker classification and leads HRIS implementations.

Compensation Architecture Organizational Design Performance Management Benefits Compliance HRIS Implementation AI Workflow Automation Contractor Classifications M&A Integration

Director of Human Resources and Administration

Tyoga Container Company

Jan 2025 - Aug 2026 (1 year 7 months)

Owned the People function enterprise-wide as the sole HR leader across multiple sites, including workforce planning, talent acquisition, compensation, benefits, employee relations, and compliance. Built compensation architecture from scratch and reduced administrative overhead by 50% through process redesign.

Workforce Planning Talent Acquisition Compensation Benefits Employee Relations Compliance ADP Process Design SOPs Audit Controls

Head of Human Resources

Flowhub

Jan 2023 - Nov 2023 (10 months)

Owned end-to-end People operations in a scaling, regulated environment, including total rewards, HRIS, compensation design, compliance, and talent acquisition. Led HR technology stack overhaul and rebuilt total benefits program, reducing spend by 30%.

Total Rewards HRIS Compensation Design Compliance Talent Acquisition HiBob Payroll Integration ATS Benefits Vendor Management

Senior Director of Human Resources

BrandYourself

Jun 2017 - Jan 2023 (5 years 7 months)

Served as top People leader through 2x headcount growth, driving 50% retention improvement and 30% engagement gain. Built People infrastructure from ground up and led transition to remote-first model, saving $120K annually.