Open to opportunities

John Kasomo

@johnkasomo

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Digital marketing specialist with expertise in strategy and analytics.

Kenya

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What I'm looking for

I seek a dynamic role that fosters creativity and growth in digital marketing.

I am a dedicated Digital Marketing Specialist with a strong background in developing and implementing comprehensive marketing strategies. My experience spans various digital channels, including SEO, SEM, PPC, and social media, where I have successfully driven engagement and conversions. I thrive on analyzing market trends and utilizing data to inform my strategies, ensuring that I meet and exceed business goals.

Throughout my career, I have collaborated with diverse teams to create engaging content and manage multi-channel campaigns. My role at BPOSeats has allowed me to refine my skills in analytics and reporting, where I track campaign performance and provide actionable insights. I am passionate about staying updated on the latest trends in digital marketing, continuously experimenting with new tools and techniques to enhance my marketing efforts.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Specialist

Current

BPOSeats

Sep 2023 - Present (1 year 9 months)

As a Digital Marketing Specialist, I develop and implement comprehensive digital marketing strategies, conduct market research, manage social media accounts, optimize website content for SEO, and analyze campaign performance. I also design PPC campaigns and manage email marketing efforts to enhance customer engagement.

Digital Marketing SEO PPC Social Media Management Content Creation Google Analytics Email Marketing Market Research Data Analysis Campaign Management

Digital Marketing and Partnerships

ACWICT Institute of Technology

Feb 2019 - Apr 2024 (5 years 2 months)

In my role at ACWICT Institute, I developed marketing strategies, oversaw digital marketing initiatives, maintained brand management, and produced engaging content. I also conducted market research, built partnerships, and coordinated events to promote the institute's offerings.

Digital Marketing Brand Management Content Creation Market Research Partnership Development Event Coordination SEO PPC Analytics Relationship Management

IT Admin/IT Instructor

Shining Hope for Communities (SHOFCO)

Dec 2017 - Jan 2019 (1 year 1 month)

As an IT Admin and Instructor, I trained students on various computer packages, installed and configured hardware and software, troubleshot issues, and ensured system security. I also provided user support and managed technical documentation.

IT Administration Training Troubleshooting Software Configuration User Support Technical Documentation Computer Literacy

Facilitator/Trainer

Shining Hope for Communities (SHOFCO)

Nov 2015 - Nov 2017 (1 year 11 months)

In my role as a Facilitator, I mentored entrepreneurs, trained youths on employability skills, and mobilized community members to join SHOFCO programs. I also provided training on business skills and conflict resolution within groups.