Open to opportunities

Gid User

@giduser

Message

Digital marketing and graphic design specialist driving measurable growth.

Kenya

Message

What I'm looking for

I am seeking a role where I can lead marketing initiatives, mentor a team, apply data-driven digital strategies, and continue developing campaigns that improve brand performance and ROI.

I am a results-driven digital marketing expert and graphic designer with hands-on experience developing and executing comprehensive marketing strategies across SEO, PPC, social media, email and display advertising.

I have led and mentored marketing teams, managed budgets, and maintained brand consistency while delivering campaigns that optimize ROI and user engagement.

My background includes roles at Betwin Limited, Rockmix International, The Epreneur, Bunisha Limited and Huki Digital, where I combined creative graphic design skills with data-driven digital marketing to improve website performance and campaign outcomes.

I hold a Certified Digital Marketing Professional credential from the Digital Marketing Institute and a BSc. in Information Technology; I communicate fluently in English and Swahili and focus on collaborative, measurable growth.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing & Graphic Designer

Current

Betwin Limited

Oct 2022 - Present (3 years 2 months)

Develop and execute comprehensive marketing strategies and campaigns, lead and mentor the marketing team, and monitor brand consistency across channels to improve reach and engagement.

SEO PPC Graphic Design Team Leadership Brand Management Campaign Strategy Analytics

Digital Marketing Specialist

Rockmix International Limited

Sep 2022 - Mar 2023 (6 months)

Managed marketing budget and campaigns, conducted market research to identify trends and customer needs, and optimized resource allocation to maximize ROI.

Budget Management Market Research SEO PPC Campaign Optimization

Graphic Design & Marketing Specialist

The Epreneur

Jun 2021 - Sep 2022 (1 year 3 months)

Maintained partner and agency relationships, ensured brand consistency across channels, and supported marketing initiatives to increase brand visibility.

Graphic Design Partnership Management Brand Consistency Content Management

Digital Marketing Specialist

Bunisha Limited

Dec 2019 - Sep 2022 (2 years 9 months)

Analyzed digital data to recommend website optimizations, managed contests and digital projects, and implemented SEO and PPC strategies to drive traffic and conversions.

Analytics SEO PPC Social Media Management Email Marketing Campaign Execution

Digital Marketing Specialist

Huki Digital Limited

Mar 2019 - Dec 2019 (9 months)

Planned and executed digital marketing campaigns across web, email, social and display channels, maintained social presence, and measured campaign performance to inform growth strategies.

Campaign Planning SEO SEM Email Marketing Social Media Management performance reporting Growth Strategy