JAY byfield

Developed and executed multi-channel digital campaigns that increased website and app traffic by 15% while analyzing user engagement data to optimize conversion funnels. Streamlined content creation and maintained consistent brand messaging using ChatGPT and Gemini to support ROI- and sales-targeted marketing spend.

Resolved customer inquiries through phone, email, and chat, delivering immediate issue resolution and effective de-escalation. Coordinated with dispatch and drivers to manage delivery delays and processed high-accuracy orders to prevent shipment errors and payment-processing discrepancies.

Implemented and managed CRM systems to track engagement, improve client retention, and provide data-driven insights to support sales conversion. De-escalated contract disputes through negotiation and analyzed financial data to identify cost-saving and budget-optimization opportunities.

Ranked consecutively in the Top 5 for sales and GP% (Top 99 percentile), consistently exceeding monthly performance targets while maintaining a 40–50% commercial closing rate. Processed accurate quotes for commercial and geothermal jobs using high-speed data entry and plan specification analysis, and trained new sales team members on de-escalation and customer service standards.

Processed high-volume vendor orders by accurately entering part numbers and custom quotes in the INSQL system and tracking purchase orders across the full lifecycle for timely delivery. Resolved backorders and logistics delays through continuous coordination with project managers and the design team, maintaining 25+ WPM typing speed for rapid system entry.

Enrolled at Tallahassee Community College beginning in January 2005 and continuing to the present.