Jack Atkinson
@jackatkinson
Competitive intelligence lead specializing in AI product marketing and GTM enablement.
United StatesWhat I'm looking for
I am a competitive intelligence leader with 15 years of experience translating complex enterprise technology landscapes into actionable go-to-market strategy and executive-facing insights. I've led global CI programs across GE Oil & Gas, built intelligence frameworks and battlecards, and delivered Power BI dashboards and briefings that changed platform and procurement decisions.
In 2024 I formally redirected my work toward AI, completing active machine learning training and immersing myself in the LLM platform landscape. I combine deep technical analysis (SAP, Oracle, ERP, APIs, cloud, LLMs) with product positioning and GTM enablement to help teams act with confidence and influence executive decisions.
Experience
Work history, roles, and key accomplishments
Competitive Intelligence Lead
AAA Heat Veteran-Owned
Jan 2024 - Mar 2025 (1 year 2 months)
Mapped competitive technology landscape for a major ERP deployment, shaping platform selection and cutting system disruptions by 35% through clear intelligence briefings for senior stakeholders.
Enterprise Technology Intelligence Specialist
Phillips 66 / Marathon
Sep 2016 - Dec 2023 (7 years 3 months)
Benchmarked vendor capabilities and built intelligence reports that informed multi-million dollar platform decisions, reduced reporting cycle time by 40% with Power BI dashboards, and produced GTM enablement materials used across technical and business teams.
Global Competitive Intelligence Lead
GE Oil & Gas
Jan 2003 - Dec 2016 (13 years 11 months)
Led CI and technology strategy across 22+ countries for a $20M+ portfolio, delivered C-suite intelligence reports, influenced product roadmaps, and managed a team of 6–10 analysts to drive actionable go-to-market outcomes.
Education
Degrees, certifications, and relevant coursework
California Intercontinental University
Doctorate, Information Systems & Enterprise Resource Management
Doctorate in Information Systems & Enterprise Resource Management currently in progress.
University of Atlanta Applied Sciences
Bachelor of Science, Engineering & Project Management
Bachelor of Science in Engineering and Project Management.
California Intercontinental University
Master of Business Administration, Information Systems and Knowledge Management
Master of Business Administration with a focus on Information Systems and Knowledge Management.
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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