Open to opportunities

Islandpir User

@islandpiruser

Message

I build audience-led brand, content, and growth systems across digital channels.

Canada

Message

What I'm looking for

I’m looking to lead audience-led brand, content, and digital marketing work where I can pair strategy with hands-on execution, build practical systems for teams, and create measurable growth across campaigns, web, social, email, and customer journeys.

I led Visit Estonia’s EUR 500K website and content transformation to 5 million annual unique visitors, grew social reach to 300K+ followers, and built multilingual editorial systems across eight international markets. At Toronto Film School, I created the student journey content ecosystem and delivered campaigns reaching 200K+ views per ad with a record 2% Instagram paid conversion rate.

I’ve also managed $100K+ branded-content budgets and 2M+ impression launches at Vice Media, high-volume digital production at Publicis Canada, and brand, messaging, and go-to-market work for clients including TRIEC, Thorgate, and ClubZero. I combine hands-on content production with clear strategy, practical workflows, and calm remote-team leadership.

Experience

Work history, roles, and key accomplishments

Senior Marketing & Creative Consultant

Piret Saar & Creative Partners / Creative Island Consulting

Jan 2017 - Dec 2019 (2 years 11 months)

Lead brand, content, digital marketing, communications and creative strategy for clients across tourism, education, social impact, technology, B2B, workforce and cultural sectors. Build practical marketing systems for lean teams, including positioning frameworks, campaign messaging, content calendars, landing pages, newsletters, briefs, review workflows, reporting rhythms and next-step tests.